Channel [V] offers popular Hindi songs ringtones via SMS

MUMBAI: To stay ahead in the war of the music channels, Channel [V] is out with an innovative concept - The Right Bottom - which allows one to download music ringtones from the channel.



Starting from 14 January, Channel [V] is giving its viewers a chance to access the latest and popular Hindi songs through SMS (Short Messaging Service). The access to these ringtones is on the Right Bottom of Channel [V].

All the Hindi songs that Channel [V] will air have been given a code which will appear on the Right Bottom of the screen. Viewers can punch the song code on their mobile phones and send an SMS to 7827. This service is available to all GSM mobile phone subscribers.

Launching this innovative concept, Channel [V] head honcho Amar K Deb said, "As the No.1 music channel in the country, [V] believe in presenting our viewers with the best of Indian music in an innovative and exciting style. Ringtones today are such a huge rage with the youth and at Channel [V], we've always believed in giving our viewers what they want, in our own irreverent way. We believe in creating not just the best programming but also creative offerings such as this, which connects with our core audience."

Channel [V] has amassed a vast collection of the best Hindi songs from Film music to India Pop and more. The Right Bottom ring tone downloads from Channel [V] offers viewers a chance to carry their favorite music from channel [V] in their pockets.

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