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When
contacted by indiantelevision.com, Chaproo was not very forthcoming
with details except to say that it was a "pretty good"
experience working with Godrej and that he moved to HLL for "better
opportunities."
Chaproo joined Godrej in June 2001 as manager - group media and
was instrumental in handling media for brands like Cinthol, ColourSoft,
FairGlow, Godrej No.1, Godrej Ezee etc. Besides this, he also coordinated
for the media requirements for Group companies Godrej Sara Lee,
Godrej Foods, and Godrej Agrovet (Real Good Chicken).
Chaproo started his career with RK Engineering in 1994 as sales
engineer - designing and marketing of control valves and related
accessories. He then moved to Plus Channel in 1997 where he handled
media research and acquisitions of serials and movies marketed by
the channel.
In 1999, Chaproo shifted yet again, this time to Wipro Consumer
Care as manager - media where he handled media requirements for
brands like Santoor, Wipro Baby Care and Wipro Corporate Identity
before moving to Godrej.
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