's MAM Stories Archives - 2004
MAM Stories in the month of February
* PATA award for '100% Pure New Zealand' tourism camp
* Henkel's Neem Active toothpaste re-launched
(28 February 2004)
* Promax&BDA US' conference in June
* Promax&BDA's partnership with Sole Mineral Water
* Cinthol launches new deo soap
(27 February 2004)
* Kapil Paaji to MAX movie passion
* Mike Brooksbank, new vice president (EMEA) of Responsys
* McCann Erickson bags creative account of Marico
* Ad agencies take creativity to the loo
* Star shines as top media brand in Asia-Pacific: survey
* RC to tee off CII's golf initiative
* Britain's new pastime: recreational grief
(26 February 2004)
* 2 PILs filed in Delhi HC against 'India Shining' campaign
* BJP unveils blitzkrieg publicity campaign for polls
* NDTV spins ad contest around vote theme
(25 February 2004)
* SBI, Visa's new card offers convenience for outbound Indian
* Malaysian director to shoot new Bajaj Pulsar TVC next month
* plays guessing games on television
* Qibla Cola makes its way to a BBC documentary
(24 February 2004)
* DS group launches popping candy herbal mix 'Patak Putak'
* Jassi "Zen"s along with Kelloggs Corn Flakes
* United Airlines to unveil global ad campaign during Oscar Awards
* Barista, Close Up tie up for special promo with Shaan
(23 February 2004)
* Ahead of Pak tour, Perfect wins Ten Sports account
* Kit Kat goes for 'Indian' flavours
* Abhijit Avasthi, Prasoon Pandey among jury members for Clio
(21 February 2004)
* Perfect to manage Congress PR for polls
* Mandira Bedi is 'Asmi Woman of the Year'
* Weber Shandwick, Tibbs to handle Paris Olympic bid PR
* D'damas, IFFA launch 'Glitterati' diamond collection
* Reliance cavalcades cruises city to prop up new pre-paid
(20 February 2004)
* Cherry Blossom to go the Chaplin way again
* New Aditya Birla Group ad to exclusively premiere on Star News
(19 February 2004)
* Scarlett Johansson is the face of the new Calvin Klein fragrance
* Hikal, B'bay Gym all set for corp. tennis tournament
* Initiative Media to retain AOL's media planning and buying account
(18 February 2004)
* Football players follow Pop stars footsteps
* Swatch introduces St Valentine's special 2004 watch
* Madison Outdoor pockets remainder instadia rights for Indo-Pak series
* New matrimonial magazine in the market
(17 February 2004)
* How about a bellyfull of billboards?
* A different SMS route to map TV viewership
* Nick comes to New York's Toy Fair with show merchanise
* Pond's Femina Miss India kickstarts regional selection
* FCB-Ulka appoints three new chief operating officers
(16 February 2004)
* Sony India products to cost less
* GRB Ent promotes Marielle Zuccarelli to VP, int. sales
(14 February 2004)
* Dubai tries out a bilateral approach to popularise itself
* McDonald's snaps up Chinese basketball star Yao Ming
* Lowe provides Insight to the media industry
* Warner licensed playthings to mark presence at Toy Fair 2004
(13 February 2004)
* Warner licensed playthings to mark presence at Toy Fair 2004
* 'Election drive' builds Zee Cine Awards excitement
* John Osborn appointed president & CEO of BBDO NY
* 'Election drive' builds Zee Cine Awards excitement
* Google wriggles into China with Web ad service
* Pepsi scores with online sponsorship of
* U-19 Cricket get on board as official Internet partner
* Mattel Toys' irresistible offer as Barbie plays Valentine
* PlanetOut partners names Gay Media Ad Award winners
* Former journalist launches online history portal
(12 February 2004)
* Nimbus to market in stadia rights for Indo-Pak series
* Now Reuters to outsource to India
* MPG wins LG Care media account
* FDCI zeroes on The Grand as venue for Lakme India Fashion week
* Samsung snares India-Pakistan cricket series title sponsorship for $4million
* Indian Decision Makers Survey lists BBC World as top news channel
* Nomarks launches India's first elbow cream
* India shining for Leo Burnett's head creative honcho
* Mail to order - Max brands postcards
* Dubai tries out a bilateral approach to popularise itself
* HSBC bags 3 CNBC-TV18 Mutual Fund Awards
(11 February 2004)
* Local ads on foreign channels: political advertising may step in first
* Cartoon Network's Toon Yatra kicks off in Mumbai
* Zee Music goes the awards way for Valentines Day
* 'Ad Age' adjudges MindShare as Global Agency of 2003
* Group M bags LG Electronics media biz
(10 February 2004)
* RBI allows foreign broadcasters to tap local advertising
* SBI launches ATM on ferry
* Three Amigos to spread safe sex message
* Dubai tries out bilateral approach to popularise itself
* Shivram quits Hanmer, sets up Zephyr Communications
* Suresh Shah appointed president of Concept PR
* Super Bowl ads receive mixed response: Clickin Research
* Salma Hayek is Avon spokesperson
* AT&T kicks off global brand ad campaign
(9 February 2004)
* Visa's new ad pitched at Summer Olympics launched at Super Bowl
* FAB Awards to be held on 29 May in London
(6 February 2004)
* 'Outsider' to head Leo Burnett; new boss at AsiaPac arm
* Femina Miss India's last date for entries announced
* Chinese delegation visits MPC animation studio
* Euro RSCG Worldwide appoints new CIO
(5 February 2004)
* Coke looking forward to govt finalising science based norms
* Cupid strikes Zee Cinema with 'Dil Deke Dekho'
* Mudra South appoints new executive creative director
* JPC upholds CSE's pesticide findings in Colas
* Jackson escapade may cost CBS ad money
* Starcom Bangalore wins Rs 150 million Shaw Wallace Breweries account
* Sasi Advertising launches advertising academy
(4 February 2004)
* Starcom wins Symphony AoR
* Sanjay Reddy quits Sony for Rajat Sharma's India TV
* MAX takes Kapil to Delhi schools to meet Under 19 kids
* It's time for contests galore on Channel [V]
(3 February 2004)
* Saffola creates new health awareness TVC
* P&G uses kids as the new sales force in the US
* Japanese lawmakers to crack whip on tobacco ads
(2 February 2004)


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