MUMBAI: McCann Erickson's made it to the CA (Communication
Arts) magazine. The Sweetex hoarding designed by the agency has been
applauded by the California based Communication Arts magazine.
An entry into this coveted magazine is a pat on the
back by international advertising maestros. Speaking to the McCann's
executive director Prasoon Joshi he says," It's a prestigious
book to get in, so I am happy about that. An entry into the CA book
is a rare occurrence and hence it means a lot."
Communication Arts is a leading trade journal on visual communications.
A magazine that showcases A class work in graphic design, advertising,
illustration, photography and interactive design.
