| Govindan's primary focus will be on building Disney's
TV brands in India. As the key brand steward across consumer, trade
and online applications, she will be responsible for putting in place
an integrated marketing communications strategy and driving key research
initiatives for the company's television business in the country,
including its proposed pay TV channel operations as well as Disney
branded programming blocks on mass entertainment channels, an official
release says.
The release quotes Jain as saying, "Hema Govindan's knowledge
and insights of Disney and the Indian television industry will help
us lay the foundations for the company's continued growth and success
in this country."
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