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Indiantelevision.com's Media, Advertising & Marketing Watch
 
Toby Gabriner is Carat Interactive's COO
 
Indiantelevision.com Team
(5 April 2004 5:00 pm)
 
MUMBAI: Carat Interactive has announced that Toby Gabriner is its new chief operating officer (COO). In this role Gabriner will oversee all the agency services as well as play a key role in contributing to the overall strategy and direction of the agency. Gabriner had most recently served as executive vice-president, managing director Carat Interactive.
 
 

Carat Interactive's clients include Pfizer, Adidas, Hyundai. It experienced a 30 per cent increase in revenue growth over the past year with a client win ratio of 8:10. New clients include Western Union, Macy's, Macromedia.

Gabriner was quoted in a company release saying, "As consumers challenge traditional assumptions about how advertising works, Carat Interactive is in a unique position to morph and refine our perspectives to suit changing client and company needs. There are many existing and evolving opportunities to generate value for our clients and Carat Interactive will continue to improve our services through integration and innovation."

Interactive agency Carat Interactive has over 20 offices around the globe. Carat Interactive is owned by Carat which claims to be the world's largest independent media agency with more than $15 billion in worldwide billings.

 
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