's MAM Stories Archives - 2004

MAM Stories in the month of April
* Visa launches promotion for Olympics
* Net emerges as American women's media of choice
* launched operations in Dubai
* Wit, originality: Piyush Pandey's Mantra
* Nokia to pitch in with R&D centre in Mumbai
* Cricket's poster boys set LIFW stage afire
* AAAI-Raman Memorial Awards conferred
(30 April 2004)
* Pepsi adds some fizz to 7Up sale in Andhra Pradesh
* Percept advertising won Media Trans Asia Cup
* CDMA's reach expands to 9.3 million users in India
(29 April 2004)
* Sabsey Favourite Kaun' is now viewer's favourite
* US ad industry picking up on employment front
* Rediff takes fight against email spammers to new level
* Fox uses innovative cross promos to plug 'Garfield'
* FDCI chief sees corporatisation as key factor in fashion industry's growth
(28 April 2004)
* ICC releases most World Cup money owed to BCCI
* BBC World launches election-time marketing endeavour
* DVRs could trigger Internet ad boom: Forrester study
(27 April 2004)
* Raju Pulugurtha is New Skies South Asia sales director
* IBF to discuss service tax issue this week
* Nielsen to launch service to measure sports sponsorship
* 'Mars' mops up more for NGC than 'Everest'
(26 April 2004)
* Star Plus brings summer bonanza for young viewers
* Cartoon Network to premiere Barbie movie on 25 April
* Wealthy Americans fuelling internet growth: Nielsen
* Trendz TV adopts new promo strategy
* Point.360's new services for US broadcast advertisers
* McCann sizzles at Radio Mirchi Kaan awards
(24 April 2004)
* Hanmer PR ties up with Dubai based IAS
* Lux gives consumers a chance to live life 'Aish' style
* Warner Bros takes Harry Potter online
* Zee's Jagran to unveil marketing blitz
* Westside unveils 'spring summer collection'
(23 April 2004)
* Hutch, Contests2win tie-up for mobile contests
* Alcohol ads on the rise on teen shows in US
* MPG bags Rs 250 million Mother Dairy account
* Billboards sweep non TVC advtg in Indo-Pak ODIs
* Cell ops better than basic service operators: Trai
* Euro RSCG Delhi office wins DT Cinemas account
(22 April 2004)
* Mudra Ahmedabad surges ahead
(21 April 2004)
* TAM India unveils big plans for year ahead
* Matrix cellular services, win top spots at Teachers Achiever's Office Golf Championship
* Dukes launches mascot, kicks off promo campaign
* Media Edge names IOCL account handlers
(20 April 2004)
* Toyota launches Qualis Myst for the MPV market
* Moms tastes success in sports marketing
* Marketron Intl updates TV sales application
(19 April 2004)
* Bata plans overhaul; PM Sinha new chairman
* Sony unveils broadband entertainment plans
(17 April 2004)
* Radio Mirchi launches Yash Raj Films' 'Hum Tum' music
* Pizza Hut introduces heated pouch
* Tissot launches sporty watch
* Pantaloon to unleash new summer range
(16 April 2004)
* IIFA announces 'Vote and Win' contest
* Hutch acquires licence for West Bengal & Sikkim
* HLL shuffles management, creates 2 autonomous div
* Borivali girl wins Radio City's Enrique contest
* Star World plans laughter beyond small screen
* Kejian GSM mobile phones launched in India
(15 April 2004)
* Bharti Infotel ties up with Cisco
* German media grp Telcast expands branded ent. div.
* MRUC plans improvements in IRS
* Ad supported content driving up video streams
* Monsterindia gets more job seekers than competitor
* [V] & LG get together for 'Get Gorgeous' contest
* Dior's the official timekeeper for LIFW
* Shades dazzles the ramp with international eye wear
(14 April 2004)
* Percept wins ESS Corporate Challenger Cup
* SC fixes time frames for vetting pol ads
* Airtel's new all India anywhere bill payment facility
* Tanishq to transform Royal jewel to daily wear
* Nokia signs $24 m expansion deal with Idea
* Saatchi team walks away with AAAI honours
(13 April 2004)
* SC final hearing on 'offensive' ads Tuesday
* Clear Channel makes way for digital billboards
* Now a music concert to urge the youth to vote
(12 April 2004)
* Spot buy rates on DD News hiked 66 per cent
* Promax&BDA conf to help channels be heard
* Activision, Nielsen's new service for US advertisers
* JWT launches Amplify in the US
(10 April 2004)
* Promax&BDA conference in Mumbai in July
* EC gets extension to fine tune mech for pol ads
* Kintop Pic to market 'Passion of the Christ' in India
* Triton Delhi bags ACL Wireless Cybermedia a/c
* Star Plus readies contests galore for kids this summer
(8 April 2004)
* Picardo is Reality TV mkt manager Asia Pacific&India
* EC likely to speed up screening of political ads
* Coca-Cola introduces Vanilla Coke
* Star World comedy nights now gets real
* Pepsi launches promotion for Iglesias concert
* Vodafone, Warner Bros. in global wireless distribn deal
* THQ, Nickelodeon announce 2004 product lineup
* [V] in a hunting mood
* SeaChange to help combat ad skipping with new syst
* Warner brings 'Samurai Jack' onto DVD
* Medialink wins six Telly Awards in the US
* Hutch expands mobile gaming mrkt with 400 products
(7 April 2004)
* Congress advertorial has LIC, SBI, Mother Dairy fuming
* Quibla Cola makes Asian debut in Pakistan
(6 April 2004)
* EC considers pre-censoring political ads
* 10-day clearance period for ads a no-no: parties
* AOL UK launches 20m ad campaign for new product
* P&G's Pantene launches Hair Fall Control shampoo
* Euro RSCG Worldwide launches new global brand
* Toby Gabriner is Carat Interactive's COO
* Subway, Yahoo split TV screens in new ad campaigns
* Offensive ads: EC seeks time till Thursday
(5 April 2004)
* Curbing 'offensive' poll ads: EC chief indicates 'can't do'
(4 April 2004)
* Radio Mirchi gets jiggy with 'Bollywood bids'
* McDowell's to hold Enrique contests at Mumbai pubs
* NDTV announces winners for cast your vote contest
(3 April 2004)
* Pepsi extends sponsorship with the NFL till 2011
* SC bans 'offensive' political ads on TV
(2 April 2004)
* Global TV viewing up by 15 mins a day: survey
(1 April 2004)

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