AirTel launches contest: Now, talk to Tendulkar and win prizes

NEW DELHI: Bharti Tele-Ventures' (BTVL) mobile service AirTel has announced the launch of 'Sachin Se Poochho Aaj Kya Jeeta' offer.



Under the offer, AirTel's pre-paid customers, both new as well as existing, stand to win prizes ranging from Ford Ikons to Kinetic bikes to VCDs or free talk time. Also one out of every three customers, buying a new AirTel prepaid connection will win a prize. The month-long offer which began today is valid in all 15 AirTel circles, a company release informs.

The release states that the Sachin Se Poochho... offer uses a never before interactive device to inform subscribers about their winnings. Upon buying a new AirTel prepaid card, subscribers need to dial 778 on which Tendulkar would tell them what they have won. This has been made possible using interactive voice technology used by AirTel.

As for the existing subscribers, whoever recharges their account on any given day automatically will participate in a daily mega draw.

According to the release, listening to Tendulkar announcing the lucky winner is not the only benefit for the customers. Every day for the next one month, a lucky winner will win a Ford Ikon, during this promotion.

BTVL president (Mobility) Manoj Kohli is quoted in the release as saying, "When customers choose AirTel, they don't just buy a mobile service, they buy an entire relationship. This unique and exciting promotion is our latest endeavor to engage with and reward our customers for choosing to be a part of India's largest mobile community."

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