Leoarts to sell animation series rights to broadcasters

NEW DELHI: Leoarts Communication, a Delhi-based animation, documentary and film production house, is working on animation series, Neelu Peelu Dheelu, targeted at kids. The production company has already completed three episodes and intends to sell the rights of the series to a satellite channel in India.

"We have marked a budget of Rs 300,000-Rs 350,000 for one episode. The cell animation series, which is about three ants, has won various awards in the international festivals including the Cairo International Film Festival this year. Besides India, the series will also be marketed in the international market,” says Leoarts’ director Vinay Rai, who didn't specify the timeframe for the screening of the animation series.

The production house, which conducts workshops on animation in various schools in Delhi, involved kids in scripting and the screenplay of Neelu Peelu Dheelu.

“We teach kids basics about animation and accordingly encourage them to work on story ideas. In a way, kids are directly involved in our series as we associate them to our series,” points out Rai, who hasn’t finalised the number of episodes for new series.

Leoarts’ had earlier worked on two animation series, Taana Baana Zindagi Ka and Be practical yaar, aired on Doordarshan. “I focused on two universal themes - career and love in Be practical yaar. Taana Baana Zindagi Ka is about the lives of Indian families, mainly dwelling in the rural areas,” adds Rai.

Leoarts’ latest movie Kashish, a 32-minute on the lives of two lesbian women, is currently being screened in the Indo-British digital film festival at the British Council in the capital city.

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