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indiantelevision.com's Media, Advertising & Marketing Watch
 

Liberty Shoes is the new associate sponsor for LIFW

 
The Indiantelevision.com Team

(4 July 2003 4:00 pm)
 
MUMBAI: The Fashion Design Council of India has announced that footwear manufacturer Liberty Shoes is the new associate sponsor for the upcoming Lakme India Fashion Week in Mumbai
 
 

The event takes place from 18-24 July. Liberty Footwear has always been associated with the fashion design industry and especially the previous three editions of LIFW through their involvement with the various designers. During LIFW 2003 Liberty will showcase its international range of lifestyle products through the fashion show Liberty Revolution..

FDCI executive director Vinod Kaul said," Footwear is an important part of the fashion industry. We see synergies in the goals of our council and that of Liberty's and feel that this is a strong partnership to build on."

 
 

IMG-TWI MD Ravi Krishnan said," We would like to welcome Liberty's new association with India's premier fashion event. I am certain that this partnership will go a long way in helping Liberty achieve its business goals and their involvement with LIFW will be an enduring one."

 
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