Indiantelevision.com's Media, Advertising & Marketing Watch for the month of February 2003
 
* Public 'maange more' of Pepsi ads at World Cup: Cross-Tab survey
(27 February 2003)
* ESS plugs football presenters in Singapore
(27 February 2003)
* Media planners unconvinced that 'Extraa Innings' packs in female viewers
(26 February 2003)
* TV Ad Indx starts SE Asian ad monitoring
(26 February 2003)
* Kurt Schneider is WWE's exec VP, mkting
(26 February 2003)
* Kids' WB!, Cartoon Network's ad sales units merge
(26 February 2003)
* Cartoon Network's Toon Cricket ran to packed house
(26 February 2003)
* Rollingstones to lick Mumbai 14 April
(26 February 2003)
* Global youth watch less TV - WPP Media research
(25 February 2003)
* Consumers in different countries respond similarly to certain values - WPP Media research
(25 February 2003)
* Distinct shift from OTS to OTC - WPP Media research
(25 February 2003)
* WPP Media's 3D tool predicts global consumer psyche
(25 February 2003)
* Software helps ad, PR agencies demonstrate ROI
(24 February 2003)
* Air Sahara, SCB launch cricket credit card
(24 February 2003)
* Art of Living courses for admen in March
(24 February 2003)
* Traditional media shares in ad spends set to decline
(22 February 2003)
* Cult Branding seminar in Mumbai a thumping success
(22 February 2003)
* MindShare Delhi consolidates GSK account
(22 February 2003)
* St. Francis wins ESPN Premier League Junior Trophy
(22 February 2003)
* Bangalore lad to lead India against Namibia
(21 February 2003)
* Anita Nayyar is new ED-North of restructured Starcom
(20 February 2003)
* Superbrands Council evaluating over 700 brands
(19 February 2003)
* LG most influential brand in Asia-Pacific: Interbrand
(19 February 2003)
* Wait-n-watch till India-Zimbabwe match - ad agencies
(18 February 2003)
* Abraham Maslow's hierarchy theory
(18 February 2003)
* Seduce rather than sell, Bakshi at Ad Club's 2002 review
(18 February 2003)
* Warner Bros. to expand Sesame brand In China
(17 February 2003)
* India's chess federation seeks support for Commonwealth games
(15 February 2003)
* Mumbai girl will lead India on the field against Zimbabwe
(15 February 2003)
* Monogram Intl brings Nick programmes to life
(14 February 2003)
* Swatch ushers in Valentines spirit with 'Singles Party'
(13 February 2003)
* MSNBC.com looking to drive cross media ad sales
(13 February 2003)
* Ad Club Bombay's Ad reviews on 17 February
(13 February 2003)
* TBS managing ad spots with DG Systems
(12 February 2003)
* Toonz invites entries for MAC Animation Competition '03
(12 February 2003)
* Gilchrist, Lee are Kingfisher brand ambassadors
(12 February 2003)
* Zee News goes interactive for World Cup cricket
(12 February 2003)
* Reliance Infocomm TVC with Viru premieres on DD during India-Holland match
(12 February 2003)
* BBC secures sponsorship success in the tourism sector
(11 February 2003)
* Akshay Wattal is Nickelodeon's first 'Badaa Shikari'
(11 February 2003)
* Channel [V] launches 'Panga for Beckham' contest
(11 February 2003)
* Pester power picks on more products
(10 February 2003)
* Students' foreheads and cars for promoting brands
(10 February 2003)
* TV Ad Indx offers 50 per cent discounts for new pitches
(10 February 2003)
* News Corp restructures advertising, marketing ops in the US
(10 February 2003)
* Michael interview rakes in advertising moolah
(8 February 2003)
* WPP arms foray into content globally, healthcare in India
(8 February 2003)
* London Business School study questions efficacy of TV ads
(8 February 2003)
* Official Indian travel agent sells 1500 packages for World Cup
(7 February 2003)
* B4U announces 'Calling London Contest'
(7 February 2003)
* Nimbus-DD adds 2 sponsors; Max gears up for opening ceremony
(7 February 2003)
* Fortune 500 online advertising grows six per cent
(7 February 2003)
* Shaw Wallace sponsors IN Mumbai pageant, sports events
(6 February 2003)
* McDowell's No. 1 launches special limited edition cricket pack
(5 February 2003)
* Starcom India restructure sees Ravi Kiran becoming MD, west, south
(5 February 2003)
* Toon cricket 2003 offers trip to S Africa
(5 February 2003)
* JWT wins Xerox account
(5 February 2003)
* Saatchi & Saatchi wins Ad Age 'global network of 2002' award
(5 February 2003)
* Hutch, Nimbus hatch deal to offer WC cric-pix
(4 February 2003)
* Women more interested in TVCs than Superbowl : Survey
(4 February 2003)
* SMS and radio dethroned TV in 2002 - Alyque Padamsee
(4 February 2003)
* Cricketers ride World Cup bandwagon on TVCs
(4 February 2003)
* Toyota aims to sell 10,000 Corollas in 1st year
(3 February 2003)
* Videocon launches 'Khel Ke Dekho' cricket contest
(3 February 2003)
* Pantaloon wears passion this World Cup
(3 February 2003)
* ASEAN chooses CNN as premium media partner
(3 February 2003)
* Alpha channels to feature region-centric ads
(3 February 2003)
* Interpublic Worldwide in talks to merge Bozell with Lowe
(1 February 2003)
See archives for the month of:
* JANUARY 2003
Click below for the archives of past years:
* Archives of Media, Advertising & Marketing Watch for the year 2002
* Archives of Media, Advertising & Marketing Watch Interviews
* Archives of Media, Advertising & Marketing Watch Special Report

 
 

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