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TBS managing ad spots with DG Systems

TEXAS: DG Systems has announced that Turner Broadcasting System has adopted DG Systems' NetClear digital clearance online solution to submit and manage advertising spots for its networks. As a result TBS' clearance department will no longer rely solely upon video tapes to review and approve new advertising spots.

NetClear claims to be the advertising industry's advanced Web-based solution for submitting and managing spots for legal and television network clearance. From pre-approval paperwork through final spot approval, NetClear helps users submit storyboards, scripts, affidavits and spots directly from their desktops to the desktops of network compliance departments, ad agencies and law firms. Then NetClear provides updates on clearance status and immediate email notification when a clearance order has been reviewed. The result is a faster, more efficient, reliable and cost effective approval process.

TBS networks include Cartoon Network, CNN, TNT, TCM. Senior VP Sales and Marketing at DG Systems Mark Dunn said,"With Turner Broadcasting on-board, many of the key broadcasting and cable networks are now using or testing DG's NetClear workflow solution to manage their clearance process and exchange spots digitally. NetClear is such a vast improvement over traditional dub-and-ship methods and we anticipate that most of the industry will eventually embrace this efficient solution."

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