Cell force to the fore - Orange ties with KEO in Mumbai

MUMBAI: Mobile service provider Orange has announced that it has brought the international KEO project to Mumbai by which Mumbaikars can send a message through SMS which will be stored uncensored onto the KEO satellite.

The satellite will be launched towards the end of 2003 with messages from all corners of the globe.

The number is 9820018700. One can send the message in any language which will be valid across all Hutchison affiliates. One also has to mention mother tongue, sex and date of birth. People can also send a message by post to The Embassy of France in India, 2 Aurangzeb Road, New Delhi 110011. They can also log on to the site www.neo.org.

Orange VP, corpoarte marketing Sanjeev Vohra says, "The KEO project stands for unique innovative and a personalised experience. It upholds the qualities that orange stands for. We are offering this service to every Mumbaikar whether he/she is an orange user or not." In Kolkata and Delhi Command and Hutch will be used respectively.

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