MAM

Rock 'n' roll with Cartoon Network's 'Toon Yatra'

MUMBAI: Cartoon Network is all set to inject fun 'n' frolic into the lives of kids who go wild at Dexter's crazy antics in the laboratory and adore the loveable dog Scooby Doo. In order to celebrate the festive season, the channel has announced Toon Yatra. The second leg of the event takes place at the MMRDA Grounds Bandra East on 24 November from 4 pm.

Toon Yatra will be a four hour nonstop enter-toonment extravaganza complete with a masala mix of mega-toon stars, foot-tapping music, rip-raving dances, wacky games and mind-blowing prizes.



The Powerpuff Girls, Scooby-Doo, Dexter, Dee Dee, Johnny Bravo and Tom and Jerry will feature in the event. In addition to dances by Cartoon Network toon stars, Toon Yatra will include a variety of games and prizes for kids and parents. Cartoon Network’s disco divas and dudes will also be dancing their way through Kolkata (1 December) and New Delhi (8 December).

To promote Toon Yatra, the Network is launching an aggressive marketing blitz. This includes online mechanisms like viral emails, which will be sent to all members of Toon Headquarters, off-air campaign including press ads and mobile vans. Toon Yatra flyers and entry passes will also be distributed in schools in Mumbai city.

Kids in other cities need not feel left out as Toon Yatra also has an on-air contest running until 30 November 2002. All they need to do is write in to Cartoon Network or log onto www.cartoonnetworkindia.com and cast their votes for the grooviest toon dancer on Cartoon Network. Five grand prize-winners will win exclusive Powerpuff Girls guitars while 200 kids will win specially designed Toon Yatra T-shirts. Cartoon Network 2003 calendars are also up for grabs for 5000 kids.

As far as the Mumbai event is concerned, Toon Yatra passes will be available from 20 November onwards at Asiatic Super Store, Landmark Citi, Toys Kingdom, B. Desai Road; Bulls Eye, Recreation Club, Santa Cruz East; Citi Center, S V Road, Goregaon West and Akbarallys, Santa Cruz West. Kids can collect the passes between 9 am and 7 pm until 24 November.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/17/priyanka-chopra.jpg?itok=XZTdw8ib
Priyanka in new Pantene ad

Pantene, one of India’s leading hair care brands along with new brand ambassador Priyanka Chopra, launches a new and improved formula. The brand launches its biggest breakthrough in 30 years: Pantene’s new formula with PRO-V and goodness of oils making hair thicker, stronger in just 14 days.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/17/shanu-singh.jpg?itok=M5jb_3ds
E-com: Godrej Interio, IBM tie up

IBM has announced that Godrej Interio, the furniture division of Godrej & Boyce Mfg. Co. Ltd., is collaborating with IBM to capture the attention of the growing number of home furniture and accessories consumers.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/17/Unpack-Your-Dreams.jpg?itok=YDAX1_lp
'Unpack Your Dreams', advise cricketers

Aristocrat has appointed Indian cricket champions Rohit Sharma and R. Ashwin as its ambassadors to endorse the brand’s new identity and stylish product line.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/17/dish-tv.jpg?itok=cnk3-jZ2
Jahan Desh ke Rakshak wahan tak DishTV; special offer launched

There is no greater love, than the love for one’s country. As India celebrated the 69th Army Day on 15 January, DishTV paid tribute to the valour, indomitable spirit and determination of the brave soldiers of the Indian Armed Forces.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/16/raj-nayak-and-asish-bashin.jpg?itok=kl9F_1OQ
Ad Club, AAAI to fight violence against women together

The Advertising Club (TAC) and the Advertising Agencies Association of India (AAAI) have combined forces to launch a campaign to pitch communication as a force for good and battle the scourge of violence against women.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/16/policy-bazar.jpg?itok=tOsXapRD
Bhool Kar Bhi Mat Bhoolna Policybazaar.com

Policybazaar.com, India’s largest insurance website and comparison portal, has launched a new television campaign, with the tagline “Policybazaar.com Par Term Insurance Lena Bhool Kar Bhi Mat Bhoolna.” The campaign aims to highlight the importance of having a term insurance plan.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/17/anita-nayyer-800x800.jpg?itok=s_sM-f5v
Havas Media's new identity tells story of brand ethos; new logo embodies integration of services

Created by Havas (the creative division of the group, formerly known as Havas Worldwide) New York team, the new ‘h’ logo lockup comes from the concept that Havas (Group) is great because of the sum of its parts. In this spirit, the logo concept developed embodies the integration of services,...

MAM Media and Advertising Media Agencies
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/13/bluestone-800x800.jpg?itok=aHphRh4_
'Choose Your Twinkle' on Valentine's

BlueStone.com has launched a new campaign to further strengthen its position as the go to destination for modern contemporary jewellery. Reaching out to consumers through a new television commercial (TVC), the ad film showcases how beautiful jewellery connects emotionally, summing it up with the ‘...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/13/poll-800x800.jpg?itok=kiCl5VHL
EC to screen govt ads; PM photo on hoardings disallowed

Even as the Election Commission has set up committees to screen and clear government advertisements in various forms in the five poll-bound states, it has asked the cabinet secretary to remove the prime minister Narendra Modi’s photograph from hoardings at petrol pumps in Goa and gas consumer...

MAM Marketing MAM

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories