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BBC World is the official television media partner of
the 3G World Congress 2002.
The annual event, into its seventh year, deals with the global
wireless business and will take place from 10-14 June in Hong
Kong. The event claims to be the leading forum where telecommunication
operators and vendors meet to showcase the latest products
and services.
The channel's logo will be on display on all conference materials
and it will be carried throughout the conference centre in
the important areas. Stephen Cole, who hosts the information
technology show Click Online for the channel, will
host the events Industry Achievement Awards on 11 June. Click
Online will also produce a special report on the conference,
which will air on the channel this month.
Besides this, viewers tuning in to World Business Report
and Asia Business Report will get regular updates regarding
conference goings on.
Speaking on this, account director for airtime sales in Asia
Sally Young said that the package of editorial coverage and
special reports was an example of the flexible solutions the
UK broadcaster could offer.
The event will explore opportunities in the marketplace for
next generation systems based on Code Division Multiple Access.
Participating sponsors at the event include Nokia, Samsung
Electronics, Lucent and Nortel.
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