|
Media, Advertising & Marketing Watch for the
month of August 2002
|
| * |
Lemon
takes over AXN account from Touche (29
August 2002) |
| * |
Buena
Vista, Nestle tie up for birthday bonanza for school kids
(29
August 2002) |
| * |
Warner
unveils interactive web experience for new Harry Potter
film (29
August 2002) |
| * |
Star
to market 'Making of VIVA!' VCDs (29
August 2002) |
| * |
DD
also issues ultimatum to advertisers on service tax (28
August 2002) |
| * |
UK
television advertising standards code to be revised from
Monday (28
August 2002) |
| * |
'Everybody
Loves Raymond' star gets website (28
August 2002) |
| * |
Broad
Jump study reveals consumer preferences online marketing
(27
August 2002) |
| * |
AXN
looking to cement brand loyalty with critically acclaimed
'Alias' (27
August 2002) |
| * |
Carat
UK acquires sports marketing agency TSM (26
August 2002) |
| * |
Hallmark
Channel signs carriage agreement with Telewest Broadband
(22
August 2002) |
| * |
Coke
upbeat about success of 'thanda' TVC (22
August 2002) |
| * |
BBC
Magazines to launch Disney Explorer next month (22
August 2002) |
| * |
CII
Marketing Summit 2002 stresses non-consumer, distribution,
services and migration aspects (21
August 2002) |
| |
Sony
hopes to boost K3H viewership with indiatimes contest
(20
August 2002) |
| * |
Nakshatra's
latest HTA TVC features a Rai of light (19
August 2002) |
| * |
Shop24Seven
gets into awareness overdrive (19
August 2002) |
| * |
Hallmark
launches cattle drive in NY to support premiere of "Johnson
County War" (19
August 2002) |
| * |
Longines,
Tissot official partners and timekeepers of 2002 Asian
Games (19
August 2002) |
| * |
'HT'
aims to expand business in south, west (17
August 2002) |
| * |
Kudos
for book 'FCB-Ulka Brand Building Advertising - Concepts
& Cases' (17
August 2002) |
| * |
Business
dominates Lakme India Fashion Week 2002 (16
August 2002) |
| * |
CNBC
India and Whirlpool paying tribute to the spirit of Indian
womanhood (16
August 2002) |
| * |
Madison's
new tool to help advertiser target small towns (14
August 2002) |
| * |
Hoarding
Association gets creative to get even
(13
August 2002) |
| * |
LG
up in arms as Sony stands firm on cricket ad rates
(12
August 2002) |
| * |
Cartoon
Network goes to school with 'Activity 2002'
(12
August 2002) |
| * |
With
data from Experian, Wink adds intelligence to ads
(10
August 2002) |
| * |
Product
innovation crucial to brand survival: Lakme Fashion Week
seminar (9
August 2002) |
| * |
Cartoon
Network uses Rakshabandhan to promote 'Separated At The
Mela' contest (8
August 2002) |
| * |
MTV
plugs blind date contest on website (8
August 2002) |
| * |
Cartoon
Network uses Rakshabandhan to promote 'Separated At The
Mela' contest (8
August 2002) |
| * |
ESPN
Star Sports kicks off new EPL season with fundraiser
(8
August 2002) |
| * |
'MTV's
Direct A Video Contest' launched in the US
(7
August 2002) |
| * |
HLL's
'Ek Din Ka Raja' promo gets kudos from PMAA
(7
August 2002) |
| * |
'TrendsIndia-Winter
2002-03' unveiled at Lakme India Fashion Week
(7
August 2002) |
| * |
Prasar
Bharati calls for bids to hawk airtime for BCCI events
telecast (6
August 2002) |
| * |
Star
offers Goan holiday through 'Dil Chahta Hai'
(6
August 2002) |
| * |
Asian
economies reap rich dividends of World Cup in ad spends
(6
August 2002) |
| * |
Maas'
checklist for killer TV commercials (5
August 2002) |
| * |
Govt.
panel on surrogate ads issues notices to 10 TV channels
(5
August 2002) |
| * |
Poor
communication, patchy jockeying spell meagre ads for FM
channels (5
August 2002) |
| * |
CNBC
goes south with new interactive forum
(5
August 2002) |
| * |
Fashion
journalism seminar brings out flaws in the trade
(5
August 2002) |
| * |
MAX
brand ambassador Kapil to play 'Gully Cricket' with fans
in 5 cities (3
August 2002) |
| * |
Discovery,
'NYT' may soon offer common buy ad package
(3
August 2002) |
| * |
Private
agency may monitor surrogate ads (3
August 2002) |
| * |
Prasar
Bharati to accept state lottery advertising
(2
August 2002) |
| * |
Disney
Online's interactive promo campaign supports ABC's fall
TV line-up (2
August 2002) |
| * |
Sunsilk
reviews Bollywood's crowning glory at Lakme India Fashion
Week (2
August 2002) |
| * |
CNBC gets into corporate tie-ups for unique promotions
(1
August 2002) |
| * |
Discovery
No 1 global media brand, says study (1
August 2002) |
