MAM

Amazon introduces Amazon Associates Program in India

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/10/20/Amazon-800x800.jpg?itok=lK3mTCIv

BENGALURU: Amazon.in today unveiled the Amazon Associates program (AAP) in India. AAP is a marketing program that lets online publishers of all sizes effectively monetise their content by advertising contextually relevant products and referring visitors to Amazon.in.

Publishers can select from over 17 million books, tens of thousands of DVDs and Audio CDs, thousands of genuine items in consumer electronics, and the entire Kindle range of devices. Amazon says that AAP is free to join and is an easy and effective way to improve experience for visitors and make money at the same time.

Amazon Associates provides a cost-per-action advertising model where any associate ranging from large and small businesses to bloggers, authors, nonprofits, personal home pages and more, can easily create a link to a contextually relevant product from the Amazon.in catalog.

Associates earn a percentage-based referral fee when customers click through and make a purchase on Amazon.in. The commission extends to all products the visitor buys and not just the specific product that was advertised.

As part of an introductory offer, Amazon is launching AAP with commission rates ranging from five per cent for consumer electronics to 10 per cent in all other categories, including books, movies and all Kindle devices.

Explaining the benefits, Amazon India VP and country manager Amit Agarwal said, "Millions of online websites, small and big, around the world showcase relevant Amazon products and earn high commissions. It is a win-win proposition, your visitors see contextually relevant products and you have a new source of income. Associates in India will have access to the same tools and the trustworthy tracking and reporting that millions of associates worldwide have enjoyed over the last 17 years."

Website owners who sign on for the Associates program also get access to Associates Central, a dedicated Associates portal where associates have the option to build links, view traffic and earnings reports, and read about the latest news and opportunities available through the program.

"We are happy to partner with Amazon via Amazon Associates program" said Quickr CEO Pranay Chulet, "India?s leading on line platform to buy and sell goods. "We are seeing good results, and are pleased with the program?s transparency on payments and reporting. We look forward to further deepening our relationship in the days to come."

Associates Central also offers access to a library of convenient and effective widgets, linking tools including text links and rich banners that make this very easy to use for individual and small publishers. Associates also have access to the ?Associates Site Stripe? - the quickest and easiest way to link to any page on Amazon. The Site Stripe lets signed in Associates build links as they browse the Amazon.in website.

Associates with development resources can also use the Product Advertising API and XML data feeds to seamlessly integrate Amazon?s rich catalog with their content.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/ulka.jpg?itok=8K5pFHOE
FCB Ulka wins creative mandate for Kurl-on

FCB Ulka has announced that it has won the creative mandate for mattress manufacturer Kurl-on. The agency will be looking after all the creative aspects of the brand including advertisements, serving from the Bangalore office.

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/Sodexo-Zone-Startups.jpg?itok=szA3JzaM
Sodexo, Zone Startups launch enterprise foodtech program

Hospitality company Sodexo, in partnership with Zone Startups, has announced an Enterprise Foodtech Program—an initiative to work with Indian start-ups and closely connect with the local digital and innovation ecosystem to strengthen food offers for its clients and consumers.

MAM Marketing Brands
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/vistara.jpg?itok=gUZfgrV0
Presenting the Vistara Festive Sale with fares starting INR 999 all-in

Vistara, India’s finest full-service carrier, today launched a 24-hours only ‘Festive Sale’ with fares starting at INR 999 all-in. Sale fares are available for all three classes of travel (Economy, Premium Economy, and Business Class) at discounts of up to 80% relative to standard last-minute fares...

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/amin.jpg?itok=7UTxKJlQ
Lux Golden Rose Awards’ 3rd edition supports #HeForShe campaign

The third edition of the Lux Golden Rose Awards (LGRA) was recently concluded in Mumbai, congregating Bollywood stars to extend their support for UN’s #HeForShe campaign.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/prity.jpg?itok=E5Mjvjz1
Priority Pass introduces 800+ offers for its Members

Priority Pass, the original and market-leading airport experiences program, has introduced offers, which give Members access to discounts at airports across the world through its app and website.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/valay.jpg?itok=3yGhkklk
Kalpataru Mandates NeoNiche to Design and Deliver Their Event Marketing Initiatives

NeoNiche Integrated Solutions Pvt. Ltd, a 360-degree experiential marketing agency, recently won the events mandate for Kalpataru Limited. The account was won following a multi-agency pitch.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/11/Irdeto.jpg?itok=eeQdSVXq
Irdeto and African Wildlife Foundation Join Forces to Hunt Down Wildlife Crime Online

AMSTERDAM: The African Wildlife Foundation (AWF) and Irdeto have partnered to combat poaching and wildlife crimes online. The illegal selling of animal parts is the fourth biggest illicit industry worldwide behind drugs, counterfeit goods and human trafficking. These wildlife crimes not only...

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/10/pra.jpg?itok=7TMSTsZx
Dentsu Webchutney launches new campaign for Platinum Days of Love

Dentsu Webchutney, the digital agency from Dentsu Aegis Network, has launched Platinum Days of Love’s new season’s collection with the campaign #LoveSoRare, a series of 30 digital films inspired by the design story of the collection.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/10/renault.jpg?itok=MbzWydTd
Renault India’s social experiment to reveal ‘Who are India’s worst drivers’

With the thought to find ‘Who are India’s Worst Drivers?’ Renault India along with its creative agency Law and Kenneth Saatchi and Saatchi recently conducted a social experiment in the streets of Mumbai and New Delhi by monitoring the traffic violations that took place every hour across some key...

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories