Discovery South Asia senior VP, GM Rahul Johri has been awarded
the 'Media Professional of the Year' award at the Global Awards
for Brand Excellence 2012.
accolade is a reflection of Discovery's performance and growth in
South Asia region under Rahul Johri's leadership and his contribution
in building a robust and varied portfolio of eight unique channels,
led by the leading non-fiction network Discovery Channel.
joined the broadcaster in 2001, he currently leads its South Asia
operations. He is responsible for the overall growth strategy of
India's highest quality factual and lifestyle portfolio including
Discovery Channel, Animal Planet, TLC, Discovery Science, Discovery
Turbo, Discovery HD World, Discovery Tamil and Discovery Kids. He
has also been the driving force behind networks' pioneering localisation
strategy and the launch of multiple language feeds across brands
and expanding their nationwide penetration. His recent initiative,
the launch of the game changing channel in the kids genre Discovery
Kids, has received industry wide applaud, according to the World
is also credited with commissioning a range of acclaimed series
including - 'Living with a Superstar: Shah Rukh Khan', 'What Not
to Wear: India', 'Oh My Gold!' and 'Be Blunt with Adhuna Akhtar'.
He also spearheaded Discovery's association with Yash Raj Films
for the latest release 'Jab Tak Hai Jaan' and with the Indian Army
for its women officers' expedition to Mount Everest in 2012.
said, "I am grateful to the jury of the World Brand Congress
for honouring me with this prestigious distinction. This award is
a recognition of the excellence of my team who have contributed
significantly in my journey to build Discovery as one of the most
respected networks in South Asia."
Brand Congress project director Dr. R.L.Bhatia said, "World
Brand Congress is pleased to confer to Rahul Johri 'Media Professional
of the Year' award for his outstanding contribution to the industry.
Rahul's strategic thinking to translate the vision into action has
contributed to the jury decision. Rahul has the positive spirit
and tenacity to make change in a hyperactive business environment"
is a board member and Indian Broadcasting Foundation (IBF) treasurer.
He is also a member of the media and entertainment committee of
CII and member of the Media & Entertainment Division of Ficci.