The Dentsu India Group has appointed Arijit Ray as CEO of
Dentsu Communications. Ray's mandate will be to enhance and
reinforce the agency's competencies and output including overall
creative, strategy and services along with strengthening media
synergies and driving growth.
comes in from the DDBMudra Group where he was president DDBMudra
India Group executive chairman Rohit Ohri said, "I am
delighted to have Arijit join the leadership team at Dentsu
India. Arijit's experience across diverse product categories
and in traditional as well as new media is what will help
us drive Dentsu's ambitious plans for India. I look forward
to working closely with Arijit and Taira Kimura, COO, Dentsu
Communications, to create a world-class integrated communications
agency in India."
added, "Dentsu in India is the midst of a serious expansion
agenda led by Rohit's vision of building a top-notch integrated
communication network. The Group is well into the phase of
building a quality talent and client base and this will only
get more impetus in the endeavour to shape enduring client
relationships, conceive and execute cutting edge communication
mandates that are not only award worthy but more importantly
worthy of recognition in the market, in the consumers mind
resulting in enhanced desirability and image/ market shares."
is also heartening in being a part of the Dentsu India team
at this juncture, is the new benchmarks it is creating in
the global context. Not many people are aware of Dentsu's
leadership position in a large and important market like the
US and the strides it has made in the digital space. I look
forward to working closely with Rohit and support him in the
aggressive plans he has for Dentsu in India."
Ray has also worked with agencies like Alfred Allan Advertising,
Triton Communications, Rediffusion DY&R, McCann Erickson,
O&M Mumbai and Saatchi & Saatchi prior to joining
DDB Mudra in 2008.
During the course of his career, he has worked with a diverse
range of brands across sectors like Geep Batteries, Salora
TV's and Fax Machines, Flurys Tea, Fanta, Kinley Soda, Excelcia
Foods, Braun and Duracell.