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MUMBAI:
Karunendra Mathur, who floated his own integrated advertising
agency earlier this month, has already got five clients on
board. The list includes Liberty Shoes, Spectrum Paint, Technical
Associates, Headstart International and Solo Stationery and
Accessories.
The
Page, started after advertising veteran Mathur quit the Delhi-based
advertising agency Montage which he co-founded along with
Amit Mukherjee and Arun Goswami 20 years back, will offer
services across media.
Mathur
said, "I do not wish to dwell on the past and would now
like to focus my energies on The Page. It is a new challenge.
As the name suggests, The Page denotes a clean slate which
will enable us to come up with new ideas and work on new strategies."
The
team at The Page consists of 14 people. "At present,
the focus is on settling down and consolidating the business
over the next three months. Once that is achieved, we will
surely look at expanding our network and team," avers
Mathur.
Mathur
has been in the advertising industry for close to three decades
now. He started his career with Clea Communications as a trainee
and exited the company eight years later as an account supervisor.
He then joined Chaitra before starting Montage in 1992.
He
has worked with brands including Singer sewing machine, Uncle
Chipps, Outlook Hindi, Outlook Business, Outlook Money Weston
Electronics, Amrit Basmati Rice, Liberty Whiteware, Kenwood,
Brushman India, Neelkanth Town Planners, Inalsa Home Appliances
and Welga Foods. He was also involved in launching global
haircare brand Toni and Guy in India.
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