Indiantelevision.com's MAM Stories Archives - 2012
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    MAM Stories in the month of June
     
     
   
* Euro 2012: First 27 matches notch 0.76 TVR
* Scarecrow's growth plans after 4 wins this magic week
* Sanjeev Kapoor is brand ambassador for Tata i-Shakti Dals
* Tetra Pak's new TVC marks beginning of its carton equity campaign
* Economic confidence of Indians shaky: Ipsos
* Global ad spend in Q1 up 3% to $128 bn: Nielsen
(30 June 2012 )
* Zee TV rolls out marketing campaign for paranormal show Fear Files
* Toyota moves to fun & thrill in its 'Waku Doki' campaign
* France's BPI aligns APAC media biz with MPG Media Contacts
* Happy Mumbai wins two accounts
* Emami Tasty & Healthy is Scarecrow's third win of the week
(29 June 2012 )
* LG's ad spend to stay flat at Rs 6 bn in 2012
* Aegis expands footprint in Chennai
* Nick partners Metro Shoes to launch Dora co-branded footwear
* Max New York Life to rebrand as Max Life
* AliveNow to handle Forum Malls' social media biz
* ValueFirst snaps up mGinger.com
* Scarecrow wins Justbooks' creative biz
(28 June 2012 )
* ESPN Star Sports to earn Rs 50 mn ad rev from Wimbledon
* Fight surfaces for top position in Hindi GECs
* Ten Sports sells 60% of ad inventory for India-Sri Lanka series, lines up sponsors
* Omnicom in talks to buy LBi for $575 mn
* Httpool's AdPlatform arrives in India
* RK Swamy BBDO creates Parryware's new ad campaign
* TVH ropes in Viswanathan Anand as brand ambassador
* DB Realty appoints Percept/H as its creative AoR
* Madison Media to handle Parag Milk Foods media biz
(27 June 2012 )
* How Indian agencies can win big at Cannes
* Axis Bank moves media biz to MediaVest Worldwide
* Vizeum bags Dalmia Bharat Group's media account
* Publicis' Digitas bags Axis Bank's digital biz
* Nescafe Sunrise moves creative account to Publicis
* Starcom MediaVest Group launches Web+TV Optimiser in India
* Bang in the Middle wins Veen Waters’ communication biz
* Scarecrow deepens ties with first client, bags Religare's corporate account
(26 June 2012 )
* Cricket's first test after IPL amid ad slowdown
* Havas Digital’s Mobext launches global mobile messaging platform
* RK Swamy Media Group bags Khazana Jewellery's media biz
* Madison Media Omega ropes in Dinesh Rathore as COO
* Mediascope Publicitas to represent The Australian in India
* Nadal joins poker site Pokerstars as brand ambassador
* Mindshare & Google launch Mobile Garage
* Bacardi's Dewarists gets Bronze in Branded Content and Entertainment category
* Cannes: India ends disappointing run with Gold for Taproot in Film Craft
(25 June 2012 )
* Fastrack consolidates OOH media biz under Milestone
* Facebook expands ad portfolio to include Zynga
* Mahindra's ‘Time of your life’ campaign for the new Xylo
* Saatchi & Saatchi creates TVC for Pillsbury
* Bourbon uses coffee to the biscuit advantage in campaign for Cappuccino
* Raymond rolls out ad campaign to 'celebrate every day'
* US ad spend sees modest rebound in Q1: Kantar Media
(23 June 2012 )
* WPP's Possible Worldwide appoints Kamal Krishna as MD for India
* Bacardi India’s Dewarists makes it to the Branded Content and Entertainment shortlist
* Taproot and BBH are India entries to Film Craft Lions shortlist
* RK Swamy BBDO bags Tafe Tractors' creative biz
* Taproot is India's only entry in the Titanium and Integrated Lions shortlist
(22 June 2012 )
* Disney in deal with Sunteck Realty to launch co-branded apartments
* Grey to handle creative duties of Network18's corporate account
* Taproot is the only Indian competitor in Films Lions
* Ormax launches tool to measure brand association effectiveness
* BeBeautiful awards social media mandate to Windchimes
* Leo Burnett bags Silver in Press, bronze in Radio
* Cannes Lions: DDB Mudra helps India get its second Gold
(21 June 2012 )
* Jhalak Dikhhla Jaa lifts Colors to No. 2
* IRS Q1 2012: Mags at top drop readership, India Today leads in English
* Komli renews reseller agreement with Facebook
* MTV signs L&M deal with Global Fragrances to launch Deos and EDTs
* WPP buys digital agency AKQA
* WPP buys minority stake in Istropolitana Slovakia
* ZenithOptimedia revises global ad spend to 4.3% in 2012
* Three metals for India in Media Lions
* Cannes Lions 2012: McCann takes home India's first Gold
(20 June 2012 )
* HC restrains Emami from airing oil ad featuring Big B
* Eight Indian entries make it to the Design Lions shortlist
* Mindshare launches marketing intelligence platform Core
* Magnon adds Haier's social media biz to its kitty
* Luxor Nano Technology ropes in Amitabh Bachchan as brand ambassador
* India's 2 entries get shortlisted in Radio Lions
* Publicis enters Palestine, buys 20% of Zoom Advertising
* Ogilvy Mumbai is â Most Effective Agency Officeglobally
* Ogilvy's bronze is India's first Cannes metal of 2012
* LIM's CEO Natrajan and COO Subramanian to jointly launch TMC Corp
(19 June 2012 )
* Natrajan & Subramanian quit LIM, Manas Mishra joins as prez
* 22 Indian entries in fray for Outdoor Lions
* Creativeland Asia only Indian entry shortlisted in Creative Effectiveness Lions
* Cannes Lions: 31 Indian entries shortlisted in Press category
* Milestone Brandcom strengthens East and South ops
* PR Lion: The Practice is the lone Indian competitor
* Seven Indian entries make it to Direct Lions shortlist
* Four Indian entries to contest in Cannes Lions Promo & Activation category
* Affle appoints Vikas Katoch as national sales head
* Star Jalsha to wear a new 'Diamond Star' logo
* Cheil Worldwide SW Asia makes senior level appointments
* Microsoft consolidates digital biz under IPG’s Reprisemedia India
(18 June 2012 )
* Star Jalsha to wear a new 'Diamond Star' logo
* Digital the silver lining amid dark ad clouds
* Tupperware rolls out ad campaign created by IBD India
* Kaya revamps brand identity, launches ad campaign
* Taproot creates ad campaign for Myntra.com
* A Monster makeover in 'Find Better' campaign
(16 June 2012 )
* Zee Cinema bets big on Agneepath’s TV premiere
* Skype launches 'Conversation Ads' during free calls
* Bang in the Middle gets Knoxx Global's India biz
* Mindshare integrates Socialmedia8 to expand global social media footprint
* Taproot to handle Airtel's Data Services campaign
(15 June 2012 )
* Reliance Home Video & Games to market WinFun merchandise
* Pampers says ‘Good Morning Baby’ with Saatchi & Saatchi
* Martin Sorrell fails to win shareholders support against pay hike
* Dainikbhaskar.com announces Four Quarters as its creative agency
* McCann appoints Rajeev Rakhsit as GM for Delhi
(14 June 2012 )
* Hindi GECs slide in 2nd week after IPL
* WPP posts 5% jump in revenues for first four months of 2012
* TracyLocke India brings on board Mehta & Ramakrishnan
* Intercontinental gets Cogmat to handle its social media duties
* WPP on the prowl for digital deals in India, buys 51% of Hungama Digital via JWT
* Leather retailer Veev appoints Vizeum as media AoR
* UTV Movies unveils new logo
(13 June 2012 )
* Slowdown to impact outdoor advertising
* Hyundai’s new i10 TVC featuring SRK goes on air
* Anushka Sharma is TVS Scooty brand ambassador
* IPG launches third media agency network BPN in India
* Happy expands services with Design Cell
* Bheem, Doraemon favourite character among kids: Ormax
* BloombergUTV appoints Vizeum India as Media AoR
* Havas picks up majority stake in Mediaxis MPG
* My FM elevates Rahul Namjoshi as national corporate sales head
* Komli Media gets Norwest Venture to lead funding round of $39 mn
* Ashwini Dhingra joins DDB Mudra
(12 June 2012 )
* Broadcasters get breathing space as Tdsat stays Trai's ad cap rule
* COMFED empanels 4 agencies to handle creative duties
* Sahara is team sponsor of Bangldesh's cricket for $9.4 mn
* Webchutney realigns top structure
* Tim Guillois is Digitas India SVP social media
* Big B adds Maggi Noodles to his ad diet
* Vodafone ends sponsorship of Australian cricket team
* Collage Group awards digital mandate to Two55am
* MEC Interaction picks Ritesh Singh as national director
* JCDecaux consolidates DTIDC bus shelter ad contract 20 years
* Creativeland Asia wins Cinthol's creative biz
(11 June 2012 )
* Signals are for a mild ad slowdown: Mindshare's Lala
* Asianet garners local sponsors for TV awards
* MTV and Crusoe tie up to launch range of men’s innerwear brand
* Disney rolls out 'Back to school' range featuring popular characters
* Reliance Netconnect's campaign has Anoushka & Rannvijay as brand ambassadors
* Cricket South Africa seals 6-year sponsorship deal with Momentum
(9 June 2012 )
* Jhalak Dikhhla Jaa on Colors may fetch ad rev of Rs 450 mn
* Hoppr awards creative duties to 'From Here On Communications'
* Neemrana Hotels hires Internet Moguls for search engine optimsation
* Magnon Solutions bags Luminous' digital media biz
* Epson extends Asian football sponsorship
(8 June 2012 )
* Neo looks at Rs 400 million from Euro 2012
* What The Hell? wins 140 million Payworld account
* Melissa Tinker joins Cartoon Network Enterprises as VP
* JWT makes two senior level appointments in digital
* Jenny Setnicker joins Casbaa as head of advertising development
* NAMS identifies 55 potentially misleading TV and Print ads
* IPL final matches notches 8.9 TVR
(7 June 2012 )
* Reshuffle in GEC order, Zee TV climbs back to No.2
* CK Harish Kumar joins Public TV as VP sales & marketing
* Disney US sets new standards for food advertising on its channels
* Zeel designates Ashish Sehgal as chief sales officer
* Sony India increases Vaio's marketing budget by Rs 400 mn
* Kavita Kailas quits Saatchi & Saatchi
* Mindshare APAC ups Srivastava & Gowthaman
(6 June 2012 )
* ESS eyes Rs 550 million from Olympics
* Vodafone, Pepsi and Kingfisher are most recalled brands in IPL5: Ormax
* WPP's Cohn & Wolfe appoints Charlotte Chunawala as India CEO
* Hungama Digital bags Microsoft India's social media biz
(5 June 2012 )
* Emami appoints 5 sports stars as brand endorsers
* Ram Kapoor continuous to be most loved character on Hindi GECs
* Big CBS Love's new ad campaign talks about STBs
* Suzuki launches Hayate campaign featuring Salman Khan
* Ad Slowdown Looms
* Contract Advertising bags Manforce Condom's creative biz
* BMB India picks Raj Nair as CCO
* Gutenberg Networks steps into Asia with Maatra
(4 June 2012 )
* M&C Saatchi conceptualises Etihad Airways' global campaign
* Taproot creates new TVC for Fox Movies Premium
* Sonakshi Sinha is Gulabari brand ambassador
* Neo Cricket set to rebrand as Neo Prime
* DAVP issues new rates for TV channels
(2 June 2012 )
* Saatchi & Saatchi creates new TVC for Skoda Laura
* Nescafe launches new summer campaign
* Luxor ropes in Deepika Padukone as brand ambassador for Pilot
* Leo Burnett Group appoints Saurabh Varma as regional chief strategy officer
* GM bets big on Man-U sponsorship, drops from Super Bowl
* Paresh Chaudhry joins Madison PR as CEO
* Vikram Hospitals awards digital & social media duties to Spiider Digital Hub
* Indigo Consulting to handle Loop's social media mandate
(1 June 2012 )
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