Mindshare Asia Pacific said Wednesday its new 'global to local'
structure will be under a leadership team helmed by Ashutosh
CEO Srivastava will now take up the position of chairman and
CEO for global emerging markets. He will also be new global
leader for products/services and talent development. Under
his shadow will also fall Greater China which he will directly
the new restructuring, R Gowthaman will take up the charge
of CEO for South and South East Asia. He was earlier chief
Srivastava and Gowthaman will be based in Singapore.
Australia CEO James Greet will add Japan, Korea and New Zealand
to his responsibilities, and also be the APAC regional leader
for talent. He will continue to be based in Sydney.
will focus on emerging markets such as Russia, in addition
to APAC. He will also work closely with global and regional
leaders in London and Asia to drive new products and services
- and with the agency's talent development community, work
to strengthen the agency's talent pool and leadership globally.
Worldwide CEO Nick Emery said, "I'm delighted that
Ashutosh is taking on the global role to drive Mindshares
development. Ashutosh is the epitome of a new world leader
and our product, people and growth markets are in safe hands."
promotion is accompanied by a change in the structure of Mindshare
in the region, re-organising it around three clusters.
Ashu, James and Gman there is no better leadership trio
and I am privileged to work with them," Emery added.
about his new role Srivastava said, "James has in a very
short time turned our Australia office into a powerhouse of
great work and talent. G'Man has crafted our success
in India, which is a world class office and in the
past few months built up our product for regional clients.
Alongwith China, they have been the driving force behind the
momentum we have across Asia Pacific. They are both outstanding
leaders, and I look forward to working with them in their
to joining Mindshare in 2010, Greet founded and ran talent
recruitment firm The Ladder. Since 2010 he has turned around
Mindshare's business in Australia.
new structure of Mindshare in Asia Pacific brings it into
line with Mindshare's operation in Europe, which is also
organised around a cluster approach, and provides a global
to local approach for the agency around the four core areas
of trading, emerging markets, new products/services and talent