MUMBAI: Contract Advertising's Nima Namchu has put in his papers and is expected to join Cheil Worldwide as ECD.

At present, Namchu is serving his notice period at Contract where he is designated as executive creative director.

Cheil WW-SW Asia COO Alok Agrawal said, "Cheil SW Asia has been growing at a rapid pace, gaining traction both on account of new business and current client portfolio. We have been steadily improving our creative product and the proof was the recent win at Cannes. Nima is a highly accomplished creative person and I am happy to have him on board. His joining completes the creative trilogy at Cheil India, and along with Varun and Ravi we will be a creative force to reckon with. "

Namchu has over 19 years of experience in the advertising industry. He started his career as a copywriter at Sista's Delhi (Now Saatchi & Saatchi). He had joined Contract Advertising in May 2008. Prior to Contract, he had also worked with TBWA Anthem - Delhi, Capital Advertising, McCann Erickson New Delhi and Publicis India.

His creative expertise lies in creative strategy, creative direction, creative development, brand development and brand communication.