The National Bank for Agriculture and Rural Development (NABARD)
has empanelled three advertising agencies -- Inter Publicity,
Sobhagya Advertising and Concept Communications -- on the
communications roster. The listed agencies will handle both
the media and creative duties for the government body.
official from one of the empanelled agencies confirmed the
news to indiantelevision.com.
is an apex development bank that is involved in facilitating
credit flow for the promotion and development of agriculture,
small scale industries, cottage and village industries, handicrafts
and other rural crafts.
bank is also responsible for co-ordinating the operations
of rural credit institutions, and assisting the government
and the Reserve Bank of India in rural development issues.
It also offers training and research facilities for banks,
cooperatives/organisations working in the field of rural development.