Indiantelevision.com's MAM Stories Archives - 2011
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  MAM Stories in the month of March
   
   
   
   
 
* India-Australia match delivers 12.34 TVR
* ESPN Star Sports sells out inventory for WC final
* Sandeep Lakhina to quit Starcom MediaVest Group
* Tyroo partners with Cricket20.com
* Vizeum India appointed as Nickelodeon’s AoR
* Law & Kenneth appoints Vedobroto Roy as executive creative director
* Starcom strengthens its Delhi team; other markets to follow
( 31 march 2011 )
 
* Fiction helps Colors to shrink gap with Star Plus
* Rajasthan Royals eyes 25% revenue growth
* Euro RSCG bags creative mandate of Beam Global Spirits & Wine
* Saatchi's ECD Titus Upputuru resigns
* Nike launches 'Yards' TVC featuring Indian cricket team
* BBC reveals audience increases with new Live +7 figures
( 30 march 2011 )
 
* VivaKi Specialist Services launches in India
* NDTV hands over ad sales duties to Star
* JWT ropes in Lubna Khan as AVP and strategic planning dir
* Scarecrow bags creative duties of Ackruti City
( 29 march 2011 )
 
* Indo-Pak duel: ESS eyes Rs 1.7 mn a spot
* Goafest 2011: Creative ABBY shortlist declared
* Arnab Mitra resigns from Media Contacts
* Pickle Lintas bags creative mandate of Daawat
( 28 march 2011 )
 
* WC: 42 matches get 2.4 TVR in metros
* Euro RSCG stages management reshuffle in India
( 26 march 2011 )
 
* Marico sells Sweekar to Cargill in brand restructuring plan
* Sameer Aasht moves to Percept H as VP, strategy planning
* Reckitt Benckiser to launch a campaign for the youth
( 25 march 2011 )
 
* Nike launches TVC featuring team India
* The economic crisis of 2009 changed the ad market forever
* Berkshire India selects Metal for brand building
( 24 march 2011 )
 
* Unilever sells Sanex to Colgate-Palmolive for $940 million
* Lenovo launches new products; to launch mass media campaign
* WC: 40 matches deliver 2.07 TVR
* Bates 141 promotes Dheeraj Sinha as Regional Planning Director
( 23 march 2011 )
 
* Maxx Mobile appoints Ignitee Sports as sports agency for IPL-4
* Publicis Groupe acquires Mumbai-based healthcare agency Watermelon
* Nilesh Vaidya moves from Euro RSCG to join Network Advertising
* US ad spend up 6.5% to $131.1 bn in 2010: Kantar Media
( 22 march 2011 )
 
* Colgate launches “Ask the Dentist” campaign
* Pepsi ropes in Sharman Joshi as brand ambassador for 7Up
* Grey’s Rohit Malkani and Bhavesh Kosambia to judge New York Festival 2011
( 21 march 2011 )
 
* English movie channel genre to grow at 20%; Movies Now to up ad rates
* WC delivers 2.41 TVR for 34 matches in metros
* Tyroo splits biz into two units, gets heads
* Internet news readership surpasses newspapers in the US for the first time
( 19 march 2011 )
 
* Alok Lall replaces Debashis Paul at McCann; Paul to head McCann Social
( 18 march 2011 )
 
* Close Up enters digital space with Zapak.com
* 81 million viewers tune in for India-South-Africa match
* NDTV, Nirmal Lifestyle launch Fit India movement
* BBH India appoints Paul Ward as its managing partner
* Lenovo India appoints Shailendra Katyal as its marketing head
* R K Swamy appoints Vishal Singh as GM Digital Direction
( 17 march 2011 )
 
* MSLGroup launches design and creative services unit in India
* Grey unveils TVC for Bharti AXA General Insurance
( 16 march 2011 )
 
* Sab assigns creative duties to Saints & Warriors
* Asci pulls up Dish TV for claiming 50% market share
* Scarecrow bags creative duties of Rupa
( 15 march 2011 )
 
* IRS R4: Dainik Jagran, TOI lead flock
* IRS: C&S sees strong growth, radio continues to fall
* Sun TV to up ad rates of Malayalam and Kannada channels from 1 April
* MediaCom wins MakeMyTrip.com media biz
* FMCGs fight inflation through promos, pack sizes & price discounts: Nielsen
* Big Street bags Carlson Hotels for Delhi Airport Metro inventory
( 14 march 2011 )
 
* NDTV, Raj Nayak’s Aidem Ventures to split
* WC: India-Ireland encounter gets 9.8 TVR in six metros
* Hindi GECs play in tough World Cup turf
* Base Batteries powers Canadian Cricket team
* Al Gore to deliver keynote address at PromaxBDA Conference in New York
* Star Movies to double marketing spend this year
( 12 march 2011 )
 
* Alchemist launches Delhi (NCR) chapter, Nandini Bhupat to helm
( 11 march 2011 )
 
* Volkswagen launches the Vento IPL Edition
* India to grow the fastest for CNN across Asia Pacific
* Neo Sports ropes in sponsors for All England Open Badminton Championship
( 10 march 2011 )
 
* WC: Ratings of non-India matches stay a concern
* Royal Enfield releases new ad campaign
* Mehul Shah is Discovery director ad sales West
* Kwan acquires stake in PR agency Eye D
* Hindi GEC: Colors back to No. 2
* JWT wins creative duties of CVC
* Discovery, Nissan Motor in sponsorship deal in Australia
* BBC finalises creative services roster
( 9 march 2011 )
 
* Mumbai Indians gets Hero Honda as new team sponsor
* MRUC appoints Hormusji N Cama as vice chairman
* Canon to sponsor Copa America Argentina 2011
* Samsung assigns creative duties of refrigerator biz to Leo Burnett
* MEC wins media duties of DNA
* TBWA is creative AoR for GVK-led Mumbai Airport
( 8 march 2011 )
 
* Tyroo is exclusive partner for SlideShare India
* Dinesh Swamy is creative director of Digital Law & Kenneth
* Elkana Ezekiel is Samsung CMO
* Ravi and Jacob to head Meridian Bengaluru's creative function
( 7 march 2011 )
 
* India-England tie gets mammoth ratings
* Goafest 2011 to host first Olive Crown Awards
( 5 march 2011 )
 
* Cheil Worldwide appoints Elvis Sequeira as NCD SW Asia
* Ad free HD feed: Advertisers peeved at ESPN Star Sports
( 4 march 2011 )
 
* DAVP to empanel operational community radio stations
* Amrutanjan to buy Siva's soft drink for Rs 262 million
* Sabyasachi Mishra is chief growth officer of Lowe Lintas India
* WC: RockeTalk launches contests for the mobile
( 3 march 2011 )
 
* WC: 10 matches get average TVR of 2.1
* Kmart becomes official sponsor of WWE
* Godrej relaunches FairGlow
* Reliance Brands inks license pact with Steve Madden
* Zee paces ahead of Colors, Sab topples Sony
( 2 march 2011 )
 
* Base Batteries appoints OMD as media partner
* Max ups marketing spend on IPL by 30%; unveils 'Bharat Bandh' campaign
* Kochi selects Windchimes as social media partner for IPL 4.0
* Plan B wins creative mandate of MTR's snacking biz
* PerceptH appoints Ryan Menezes as chief creative officer
* Starcom MediaVest Group's digital head Pushkar Sane resigns
* Oscar gets a 9% drop in viewership
( 1 march 2011 )
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January February March April May June
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Click below for the past year's Archives
* ARCHIVES FOR THE YEAR 2010
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* ARCHIVES FOR THE YEAR 2005
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