MAM

Castrol create TVC with Sachin

MUMBAI: Automobile lubricant maker Castrol India has launched their ICC World Cup advertising campaign featuring master blaster Sachin Tendulkar. 
 
The 52 -second television commercial shows Tendulkar batting - and towards the end of it introducing the ‘World Cup ka Hero‘ contest. 
 
The campaign involves a range of consumer connect programmes across various channels including outdoor media, digital platforms and mass media advertising.
 
The TVC is conceptualised by Ogilvy and Mather.
 

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/26/Mahindra_0.jpg?itok=o75-OMgB
Anita Arjundas, MD, Mahindra Lifespaces, with Nidhi Chandna, winner of the #JoyfulHomecomings contest, and her family

Mumbai, April 25, 2018: Mahindra Lifespace Developers Limited (‘MLDL’), the real estate and infrastructure development arm of the Mahindra Group, has announced the winner of its #Joyful Homecomings ‘Home at Re. 1’ contest.  The contest was part of a campaign to bring to life Mahindra Lifespaces’...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/26/kingfisher_0.jpg?itok=JCa4c18Y
Kingfisher introduces Indian Prank League this IPL

MUMBAI: Alcobev brand, Kingfisher, has introduced the ‘Indian Prank League’ as part of its IPL campaign “Divided by teams, united by Kingfisher”. The Indian Pranks League celebrates the teams and their spirit of the good times with a series of video commercials featuring players from Sunrisers...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/26/mcgarrybowen.jpg?itok=oleI0Zl_
Happy mcgarrybowen creates film for Jabong's Showstopper Festival

MUMBAI: Online fashion destination, Jabong, will launch a four-day shopping extravaganza, the Showstopper Festival, between 27-30 April. Targeted to fashion aficionados, the festival will showcase an exquisite collection from renowned international, luxury, designer, beauty, accessory and...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/26/sania.jpg?itok=pd0l-aVw
Mirza and the art of brand endorsement

MUMBAI: There was a time when she was the darling of the nation’s advertisers and of course ad agencies. The creative directors and TVC makers hoicked Indian tennis great Sania Mirza into as many commercials as they could and made her face for Cadbury Bornvita, TVS Scooty, Sprite, Volini, Air...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/26/Vikram_Krishna-Praveen_Das.jpg?itok=NE4s-GwD
Micro Cotton appoints Happy mcgarrybowen to redesign India identity

MUMBAI: Micro Cotton, a luxury brand of premium bed and bath linen, has partnered with Dentsu Aegis Network’s Happy mcgarrybowen to reposition itself with a brand new identity as it expands its footprint in India.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/26/World_Malaria_Day.jpg?itok=kczMibs7
HIT wants you to kill mosquitoes on World Malaria Day

MUMBAI: HIT is a well-known household insecticide brand in India.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/26/Aristocrat_Rohit-Sharma.jpg?itok=bgirVypJ
Aristocrat creates new TVC with Rohit Sharma

MUMBAI: Aristocrat, from the house of VIP Industries, has released its TVC in the ‘Unpack Your Dreams’ campaign.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/25/loris.jpg?itok=ECzP7yRW
Publicis announces leadership team to for India, Sri Lanka

MUMBAI:  Publicis Groupe APAC CEO Loris Nold has announced the appointment of a Groupe leadership team to strengthen and accelerate Publicis’s capabilities at a national level across India and Sri Lanka.  The new team will be comprised executive leaders in India and Sri Lanka, including Publicis...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/25/Ghazal_Alagh.jpg?itok=4X23Ekdo
Mamaearth targets word of mouth through moms for marketing

MUMBAI: When 26-year-old Ghazal Alagh was to deliver her first child, she learnt that there was no cure to her morning sickness other than to pop pills. Soon after delivering her baby, Ghazal and her husband realised that the market was full of toxic products for babies and new mothers. India does...

MAM Marketing MAM

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories