Indiantelevision.com's MAM Stories Archives - 2011
    Click here for the previous year's Archives
   
     
    MAM Stories in the month of December
   
* Jatin Bhatt joins CavinKare as VP-marketing
* BBC Worldwide Australia names Amanda McGregor director of brands, consumers, new ventures
( 31 December 2011 )
   
* Kaya Skin Clinic dons new brand identity
* Scarecrow bags Anchor Electricals' creative account
( 30 December 2011 )
   
* iball Slide ropes in Hrithik Roshan as ambassador
* Cheil WW starts digital campaign to save forests
* Kamal Basu moves to Skoda India
( 29 December 2011 )
   
* Zee TV flies high with Zee Rishte Awards
* CTM to handle Amagi's FCT sales in Delhi NCR
* SABMiller India and Home Safe come together to make roads safer
* Initiative launches ad campaign to help children
* M&C Saatchi wins T24 Mobile creative account
* Life OK opens strong with 87 GRPs
( 28 December 2011 )
   
* Coca-Cola to usher in New Year with a fresh campaign
* Zee's marketing push to Zee Cine Awards
* MTV launches co-branded adventure bikes with Firefox
* MTS ropes in Imran Khan as brand ambassador
( 27 December 2011 )
* NeuroFocus research highlights importance of context for advertisers
* Zee TV conducts dance mobs to promote DID 3
* Cheil WW bags Delhi Daredevils' creative, digital mandate
( 26 December 2011 )
   
* Dulux Paints uses vignettes for brand promotion
* Simba ties up with Exelixi to launch 50 stores in India
* IRS Q3: Vanitha retains top spot among magazines
* Samsung launches new commercials for smartphones
( 24 December 2011 )
   
* Madan Sanglikar bids adieu to Mindshare
* Santa goes white for Tata Housing's Amantra
* Katha Mediatix wins Mobile Plus mandate
* E&Y elevates Farokh Balsara to M&E Practice leader EMEIA region
* IRS Q3: Dainik Jagran and Times of India maintain lead
( 23 December 2011 )
   
* Outreach wins advertising rights of Jorhat Municipal
* Greenply launches TVC conceptualised by Lowe Lintas
* IRS Q3: C&S and Internet reach up, cinema drops
* Taproot India launches new campaign for Mumbai Mirror
( 22 December 2011 )
   
* Asci upholds complaints against 17 out of 25 Ads
* Del Monte uses Chhota Bheem in commercial
* Bajaj Allianz to launch new TVC
* Star Plus sheds 20 GRPs, Sony gains 18
( 21 December 2011 )
   
* Media2win bags UTV Motion Pictures' digital mandate
* Hetal Sonpal is LinkedIn India director- strategic sales
* Crayons bags Incredible India digital mandate
* Starcom bags Caratlane.com's media mandate
* Design Worldwide partners with Wave D&C
( 20 December 2011 )
   
* Lodestar UM wins LoyaltyOne and DSP BlackRock media biz
* Ormax launches 'Characters Andhra Loves'
* Windchimes Communications bags MIT social media mandate
* Aidem Ventures to handle KBS World's ad sales
* Scarecrow Communications wins Pentair account
( 19 December 2011 )
   
* American Airlines installs Samsung Tabs for passengers
* Thinktank launches board game on Don 2
* Komli Media launches RTB enabled performance ad platform
* Agencies invited to tender for BBC Media Services
* Pix eyes 20% revenue growth in FY'12
* Polaris India targets $100 mn turnover by 2016
( 17 December 2011 )
   
* Philips hires O&M to handle consumer lifestyle & lighting biz
* Katha Mediatix bags the creative mandate for Finnish energy drink
* Palasa wins Housefull and Rawwar's creative biz
* Oye! FM launches new TVC
( 16 December 2011 )
* Kwakids introduces Kidville in India
* Nalin Gagrani joins Hungama Digital as consumer business head
* Cadbury India sweeps away Client of the Year Effie Award 2011
* ITC to have a 24-hour roadblock on Star Network
* Raghav Subramanian is LMG COO
* O&M shines bright at Effie Awards 2011
( 15 December 2011 )
   
* Saathiya clocks 7.58 TVR, takes Star Plus to 350 GRPs
* Christmas shopping to be busier than last year in the UK: Synovate
* Saatchi & Saatchi creates Otrivin Cold Tabs' new campaign
* Preethi kitchen appliances renews agreement for Chennai Open
* Draftfcb Ulka launches new division Aquila Experience
* Grey wins creative duties of Dell
( 14 December 2011 )
   
* Dreamworks Animation appoints Dream Theatre and Kwan as representatives in India
* Amitabh, Salman make it to top 5 in the CYL study
* Aegon Religare selects Windchimes to handle social media duties
* Jesley Joseph joins OAP as VP South
* Big FM appoints Vivek Malhotra as marketing head
* Divya Radhakrishnan launches Helios Media
( 13 December 2011 )
   
* Alliance wins media mandate for ibibo
* Akhil Saxena joins Saints & Warriors as executive creative director
* PepsiCo India awards digital duties of 7UP to Proximity India
* ESS could make Rs 2.30 bn from India Australia cricket series
* Paramount Pictures kicks off campaign for 'Mission Impossible Ghost Protocol'
* Star CJ Alive rolls out a new TVC for festive season
* IBD India to handle Pure Home+Living's brand & creative services
( 12 December 2011 )
   
* Govt cracks whip on use of tobacco products in media
* Nick partners Big Bazar for Spongebob SquarePants merchandise
* Lenovo launches the 'Do Network'
* Karbonn Mobiles is the title sponsor of SAFF Championship 2011
* India West Indies Test series average at 3.76 TVR
* Over 150 mn mobile music downloads took place in 2011: Airtel Mobitude 2011
* Zoop from Titan launches the Puss in Boots collection
* LG in campaign to push 3D TVs
( 10 December 2011 )
   
* Hide & Seek partners Aircel Chennai Open 2012
* South African Tourism launches new ad campaign
* Salil Kulkarni joins Zoom as regional head, West Zone, sales
( 9 December 2011 )
   
* Vadilal selects 12 children to feature on its calendar
* Sunil Doshi's Alliance Media to handle Dhanush's endorsements
* Matrix Cellular launches new TVC
( 8 December 2011 )
   
* HTC explores media options for its Explorer
* Ricoh comes on board Aircel Chennai Open 2012
* Dentsu Marcom regains DS Group account
* Colors slips to No. 3, again
* Economic uncertainty will continue to impact consumer mindset: JWT
* Max's new campaign tells viewers to relax on weekends
* NGC goes in for a new look, feel
* Karnataka Lions awards media duties to Katha Mediatix
( 7 December 2011 )
   
* BARC expected to commence TRP reports from July 2013
* Lavazza assigns creative mandate to Law & Kenneth
* DID 3 to get mega marketing push
* Star CJ Alive announces special deals for December
( 6 December 2011 )
   
* India to protest Dow's sponsorship of Olympics
* Nature Valley partners Aircel Chennai Open 2012
* Britannia launches new TVC for Rusk
* JWT brings Nutrine Mahalacto to life in its new TVC
* BC Web Wise wins Baroke's digital biz
( 5 December 2011 )
   
* Wagh Bakri launches TVC created by Triton Communications
* P&G to support UK athletes during 2012 Olympics
* Nissan to double marketing spend for the year
* IOC launches global promotional campaign 'The Best of Us'
* Elimination of advertising on CBC/Radio-Canada services would be bad public policy: Nordicity
( 3 December 2011 )
   
* Vh1 runs contest for 'Mission Impossible: Ghost Protocol'
* Topps' Slam Attax Trading Card Game to bring alive WWE experience for kids
* Dentsu India appoints Divya Gupta as the CEO
( 2 December 2011 )
   
* UTV Action dons new look
* The Effies 2011 introduces new categories
* UAE's Emirates NBD to take 'Truth And Reality' campaign to the next level
* Tata AIG Life launches new brand campaign created by Bates India
( 1 December 2011 )
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Click below for the past year's Archives
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