Indiantelevision.com > Media, Advertising & Marketing Watch > LIC signs RK Swamy, Mudra, DraftFCB+Ulka, JWT for 2 years

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LIC signs RK Swamy, Mudra, DraftFCB+Ulka, JWT for 2 years

Indiantelevision.com Team

(19 January 2010 8:30 pm)

MUMBAI: Life Insurance Corporation (LIC) India has firmed up the empanelment of its agencies following a multi-agency pitch.

With LIC reviewing its ad agencies every two years, the empanelment of the agencies is for a period of two years.

Earlier, the incumbent agencies were RK Swamy, Mudra and DraftFCB+Ulka.

Currently, LIC functions with 2048 branch offices, 100 divisional offices and seven zonal offices.