Indiantelevision.com's MAM Stories Archives - 2010
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MAM Stories in the month of August
 
 
 
 
* BMB floats JV with Madison to enter India
* iVdopia powers highest number of video ads on Smartphones
( 31 aug 2010 )
* Times Audience Network partners Monsoon Ads for digital video ads
* Campaign helps Dainik Jagran rise to top in Jharkhand
* Lowe Lintas bags creative duties for Karvy Group
* Sunil Saxena to head field operations at Synovate India
* Dish TV launches service campaign to celebrate 8 mn subs
* TV ads have the greatest impact: Deloitte
* Gobsmack partners with Radium for 'Dancing Squirrels' commercial
* Reliance Broadcast Network to handle media sales for all ADAG companies
( 30 aug 2010 )
* OMD gets bullish on digital
* Sab TV launches 'Happy Housewives Club' to create consumer connect
* Panasonic in 3-year sponsorship deal with US Open Grand Slam
* Emvies: Mindshare is the Media Agency of the Year; Mudra Max wins Grand Emvie
( 28 aug 2010 )
* IAA India Chapter: Kaushik Roy elected prez, Lynn is VP
* Young Asians are inseparable from their mobiles, TV continues to rule
( 27 aug 2010 )
* Indian Idol grand finale scores 4 TVR
* One-fifth of South African consumers shop online in past 6 months: Synovate
* Airtel is title sponsor for MTV Africa Music Awards 2010
* South superstar Vijay is Jos Alukkas brand ambassador
* Ignitee bags social media campaign of Kaya Skin Clinic
( 26 aug 2010 )
* Etihad Airways ropes in Katrina Kaif as brand ambassador
( 25 aug 2010 )
* DAVP releases 5448 ads till 12 August
* Asianet selects SureWaves for cable ad solutions
* Interactiveblends eyes Rs 2.5 mn revenue by March 2011
( 24 aug 2010 )
* ASCI to introduce advertising code for educational sector
* PGTI signs strategic partnership with LG
* Rajat Giridhar joins Madison as business director - digital
* IRS Q2 2010: Dainik Jagran, TOI lead flock again
( 23 aug 2010 )
* Ad agencies eye telcos in wake of 3G war
* Zee Studio in marketing for push for Godfather
* Philips in brand licensing deal with TPV
( 21 aug 2010 )
* Hygrevar appoints TBWA as communications partner
* Bharti Airtel bags BCCI sponsorship rights
* Contract laps up creative mandate of Lava Mobile
* Media, ad practitoners to discuss tools in a surging economy
( 20 aug 2010 )
* Mastiii races to the top in 6 weeks
* Huawei gets Mudra as creative agency
* Superheroes send wrong image to boys: Researchers
* Ogilvy Action bags Dabur Real Activ's activation duties
* Isobar India is Perfetti's digital agency
( 19 aug 2010 )
* Neo Sports to spend Rs 60 mn on Bundesliga promotion
* Indiabulls Securities gets Onads Comm to handle creative mandate
( 18 aug 2010 )
* Zee TV signs up with Nielsen to measure ratings and trends in US
* Synovate voted best market research agency
* Anuja Chauhan, Elvis Sequeira quit JWT
* Optima Advertising to handle online marketing of Amaron Batteries
( 17 aug 2010 )
* Arsenal, NFL to discuss brand globalisation
* Law and Kenneth gets Anbu Chezhian as Chennai head
* Yatra.com gets TBWA\ as creative partner
* Debarpita Banerjee is Fox International Channels VP marketing
( 16 aug 2010 )
* AirAsia offers 'stardom' to fliers in new campaign
* Grey bags Adani Township & Real Estate Co account worth Rs 150 million
( 14 aug 2010 )
* Mandira Bedi to promote lingerie brand
( 13 aug 2010 )
* Fortuna Projects announces Jackie Shroff as brand ambassador
* DraftFCB Ulka gets Tata Indicom & Walky; Contract retains Tata Photon Plus
* Hanmer MS&L campaign for Lifecell India honoured
* Euro RSCG gets Government of Gabon account
* Madison Media Plus COO quits; Ashish Singru to replace
* Carlson Marketing enters India
* Govt does not propose to set up committee to screen ads before telecast
( 12 aug 2010 )
* Sony slips, bets on Indian Idol for next spike
* CN integrates Perfetti's Center Fruit in 'Balla Bowl'
* Purple Spinach Comm, Niche Events form creative partnership
* TBWA\ Ignitee combine bag new digital assignments
* Sandip Tarkas joins Manhattan Communications' board
( 11 aug 2010 )
* Tarun Chauhan is JWT Mumbai managing partner and SVP
* Airtel moves account to JWT
* Vizeum India inducts S Yesudas as director on board
* Notification of February 2009 on surrogate ads not operationalised: Soni
( 10 aug 2010 )
* McD's leads TV ads in fast food outlet category with 35% share in H1 2010
* Planman Stars to provide virtual ads during Tri-series
* Vizeum is Blackberrys’ media AoR
* Tina Sachdev rejoins Rediffusion Y&R as creative head, Mumbai
* Grey to shoulder Reliance Communications' Rs 2.5 bn creative duties
( 9 aug 2010 )
* iVdopia launches HTML5 video ad platform
* Colors ropes in Garnier Men Deodorant as title sponsor for Fear Factor
* Test ratings come under cloud in India-Sri Lanka series
( 7 aug 2010 )
* ESPN Star Sports ups marketing spend for Champions T20
* Coca-Cola finds new partner in Lodestar UM
* Bindra, Vijender, Saina in 'Go for Gold' campaign for Commonwealth Games
* Nat Geo begins the hunt for ‘Eco Heroes’
( 6 aug 2010 )
* Ignitee eyes 40% growth in 2010
* Maxus gets V Narayanan as GM, Delhi
( 5 aug 2010 )
* Sony rides to 8-year high with 3 Idiots
* Yahoo! to present digital media innovation award at Emvies 2010
* NBA star Dwight Howard to promote basketball in India
* DAVP tops default list with Rs 66.7 mn arrears to AIR
( 4 aug 2010 )
* Reliance Comm gets OMD & MEC to handle Rs 4 bn media mandate
* Britannia launches new TVC for Tiger Glucose
* 9XM inks licensing deal with Kids Media
* Mates inks Rs 1 billion deal with john Abraham
( 3 aug 2010 )
* DTH to splurge Rs 6 bn on ads in FY'11
* Stumpy is 2011 cricket World Cup mascot
*Mary Kom is Herbalife's brand ambassador
( 2 aug 2010 )
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