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ZEE5 and Gaana partner to offer free subscriptions to users entertainment

In an industry-first initiative, ZEE5, India’s largest multi-lingual OTT platform, and Gaana, the country’s favorite music streaming service will be offering each other’s users free access to their platforms.

iWorld Over The Top Services
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GrabOn partners ZEE5 for subscriber offers

Couponing company GrabOn has partnered with OTT platform ZEE5 to offer a host of exclusive deals, including discounts on a wide range of products and services, for the latter’s subscribers.

MAM Marketing Brands
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Zee5 launches procedural format crime thriller ‘Abhay'

ZEE5, known to present great content across genres, launched Abhay - one of the first procedural format crime thrillers, a genre not explored in the OTT space yet.

iWorld Over The Top Services
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ZEE5 gallops to the top in Bangladesh, Sri Lanka and Pakistan

Just a month after launching its campaign #Sharethelove for Pakistan and Bangladesh, ZEE5 summits the charts to become the No. 1 entertainment platform in both Bangladesh and Sri Lanka, and No.2. in Pakistan*.

iWorld Over The Top Services
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English biz news genre exhibits drop in TV viewership, growth on digital platforms

Despite all the hullabaloo about digital cannibalising TV, the rapid rise of digital platforms hasn’t had a negative impact on traditional news viewing for now. In fact, the two consumption modes have complemented each other, enhancing the reach of content and news pieces to an ever wider audience...

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