Mumbai, May 30th, 2013: Nokia India today announced its association with Dharma Productions for their latest blockbuster ?Yeh Jawani Hai Deewani? starring Ranbir Kapoor and Deepika Padukone. The association brings Dharma Production and Nokia together for the first time. The association perfectly complements the core values of the story--a celebration of friendship, sharing and a quest to relivelife?s fun-filled and cherished moments. The powerful imaging capabilities of the Lumia 720 and Nokia?s Camera lenses such as Cinemagraph and Smartshoot make photos come alive on screen and let usersrelive their most memorable experiences.

The association spans across various touch points - both offline and online mediums to bring consumers and enthusiasts even closer to the movie and their favorite stars.

The story of ?Yeh Jawani Hai Deewani? revolves around 4 friends-their quest to pursue their dreams and how they cross each other?s paths over a span of time. The movie is a celebration of friendship, and captures the fun-filled and memorable moments that are created and cherished throughout the journey.

The crew of the film captured their most memorable and ?cinemagraphic? moments during the shoot of the film using the Nokia Lumia 720 camera lenses to relive and cherish the experience. "We remember posing for group pictures and everybody had an issue with practically every picture - the eyes would be shut, the face contorted! That was until we used Smartshoot --we chose the best faces to create the perfect pic and then the worst ones to create a funny picture," said a crew member.

The Nokia Lumia 720 is an incredibly stylish and aesthetically designed smartphonewith rich and vibrant colors, beautiful design, subtle touches and immaculate finishing. The device offers the best camera experience powered by Nokia?s innovative camera lenses- Cinemagraph and Smartshoot that bring forth an enjoyable and engaging imaging experience and letsone do much more with their special clicks.

Cinemagraph is an exclusive app for the Nokia Lumia Windows Phone 8 devices that helps create animated GIF files that are a perfect blend of still and animated images in a single frame. With Cinemagraph, one can add motion to still pictures and share them with their friends on social networks or via email. Smart Shoot as a feature automatically takes multiple group pictures with a single click so that one can effortlessly choose what to keep, to create the perfect shot or even remove unwanted objects from the pictures. In addition to this, there are a vast variety of photography specific apps and services to choose on the Windows Phone Store.

The Nokia Lumia 720 is an entire camera bag and studio in one device - and all designed to be easy and fun to use.

Apart from a high end camera experience, the innovative and striking Nokia Lumia 720 also offers Nokia?s latest music and navigation experiences and the unique integrated social experience of Windows Phone 8 OS in a mid-range phone. The sleek and stylish Nokia Lumia 720 Smartphone is available in four trendy colors - Red, Yellow, Cyan & Black.