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VOD service Viu rolls out first ad campaign targeting new millenials

MUMBAI: After about a year and a half of building its content catalogue and also on organic customer acquisition, the Hong Kong headquartered PCCW-owned-VuClip-promoted freemium VOD service Viu is now looking at upping the tempo through an integrated marketing and advertising campaign from 28...

MAM Media and Advertising Ad Campaigns
PCCW Media reports lower half year video numbers, higher OTT numbers

BENGALURU: Hong Kong based telecommunications, media, IT solutions, property development and investment and other businesses group PCCW Limited reported lower numbers for its video operations comprising of NowTV and improved revenue for its ViuTV and its OTT operations for the half year ended 30...

iWorld Over The Top Services
Vuclip parent PCCW sells 18% in OTT biz for $110m, fuels growth

MUMBAI: PCCW Media, the parent company of Vuclip which provides web-based and short-form content video services in 19 markets including India, Southeast Asia, Middle East, Africa and other emerging markets with multiple patents, has introduced three investors. Further fueling growth and innovation...

iWorld Over The Top Services
VIDNET 2017: MINING THE BURGEONING OTT/VOD SECTOR

Leaders of India’s OTT, live streaming and video on demand ecosystem will be congregating at the Hotel Westin in Mumbai’s Goregaon suburb to participate in the second edition of indiantelevision.com’s industry confab VIDNET 2017- Content on the Go.

Specials Event Coverage VidNet
McDowell's soda brings Viu's Daggubati show on Gemini TV

MUMBAI: Friendship and brotherhood is the support system that sees millennials through moments of self-doubt and obstacles and is truly responsible for shaping them. McDowell’s No.1 Luxury Soda by United Spirits Limited – a Diageo Group Company is now bringing alive such friendships of well-known...

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