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Star India mulls adding VR to PKL 6

MUMBAI: Star India is taking the Indian Premier League (IPL) experience to other sports. After a phenomenal reception for using virtual reality (VR) in IPL 2018, it is diversifying into Pro Kabaddi League (PKL) season six.

Television TV Channels Sports
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IPL 2018 gets a makeover with Star India

MUMBAI: IPL 2018 not only has a new destination channel but has changes that have been requested and accepted for the first time.

Television TV Channels Sports
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Star to air IPL on 10 channels, in 6 languages; live on Hotstar

MUMBAI: Indian media and entertainment biggie Star India is going full throttle for its first season of the Indian Premier League (IPL). With 12 channels in its bouquet, Star India has decided to involve 10 of them and its digital platform Hotstar to live telecast the matches in six languages...

Television TV Channels Sports
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55% marketers make better decisions with machine learning: iProspect report

MUMBAI: Digital agency iProspect has released its third annual Future Focus whitepaper geared to examine how machines and technology are impacting marketing and advertising in the year ahead. The paper takes a look at how brands can make the most of machines in 2018, from facilitating seamless...

MAM Marketing MAM
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Indian OTTs to be in focus on day 2 of ATF

MUMBAI: Singapore-based Reed Exhibitions’ Asia TV Forum (ATF) will commence today with 60 countries taking part. The first day will see sessions based on content, advertising and the evolution of storytelling and digital traditions and innovation Ninety thought leaders will deliver fresh insights...

Specials Event Coverage ASIA TV FORUM

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