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Vivo appoints Posterscope, Laqshya to handle OOH

Handset maker, Vivo,  has appointed Posterscope India and Laqshya Solutions as its out of home agencies. 

MAM Media and Advertising Account
MediaCom wins media mandate for Vivo India

MUMBAI: Handset maker Vivo has awarded its media duties to GroupM’s media agency MediaCom. The account is estimated to be worth Rs 400 crore.

MAM Media and Advertising Account
Mashal Sports initiative #RaidForGold to support Indian Kabaddi team

The Indian kabaddi team is ready with all guns firing for the 18th Asian Games Jakarta in August 2018.

Television TV Channels Sports
Vivo launches official song for FIFA World Cup 2018

Smartphone brand Vivo has launched a new global dance movement, #PassTheSwag, aimed to unite both football and music fans around the world to create an iconic memorable moment for the 2018 FIFA World Cup.

MAM Marketing Brands
Regional market contributes 22 per cent to Star's IPL viewership

MUMBAI: The recently concluded Indian Premier League (IPL) final, aired across 17 different channels on Star India’s bouquet in eight different languages was a smash hit. According to the  Broadcast  Audience Research Council (BARC) All India data 2+, the contest between MS Dhoni-led Chennai Super...

Television TV Channels Sports

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