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Vivo appoints Posterscope, Laqshya to handle OOH

Handset maker, Vivo,  has appointed Posterscope India and Laqshya Solutions as its out of home agencies. 

MAM Media and Advertising Account
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MediaCom wins media mandate for Vivo India

MUMBAI: Handset maker Vivo has awarded its media duties to GroupM’s media agency MediaCom. The account is estimated to be worth Rs 400 crore.

MAM Media and Advertising Account
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Mashal Sports initiative #RaidForGold to support Indian Kabaddi team

The Indian kabaddi team is ready with all guns firing for the 18th Asian Games Jakarta in August 2018.

Television TV Channels Sports
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Vivo launches official song for FIFA World Cup 2018

Smartphone brand Vivo has launched a new global dance movement, #PassTheSwag, aimed to unite both football and music fans around the world to create an iconic memorable moment for the 2018 FIFA World Cup.

MAM Marketing Brands
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Regional market contributes 22 per cent to Star's IPL viewership

MUMBAI: The recently concluded Indian Premier League (IPL) final, aired across 17 different channels on Star India’s bouquet in eight different languages was a smash hit. According to the  Broadcast  Audience Research Council (BARC) All India data 2+, the contest between MS Dhoni-led Chennai Super...

Television TV Channels Sports

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