Vivek Couto

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Indian online video to grow to US 1.6 bn at 35 percent CAGR by 2022

MUMBAI: Media Partners Asia (MPA) estimates that the Indian online video industry generated approximately US$ 230 million in total sales in 2016, and is on course to reach approximately US$340 million in 2017. MPA projects a 35 percent CAGR to 2022 as total industry sales top US$1.6 billion....

iWorld Over The Top Services
MPA: India & China power APAC ad rev, ads in largest medium TV still robust

MUMBAI: Global media research and consulting firm Media Partners Asia’s findings in "Asia Pacific Advertising Trends" indicate that net advertising revenues in Asia Pacific, measured after discounts across 14 markets, were up by 6.8 per cent in 2016 to reach ~$ 170 billion (€160bn), compared with...

MAM Marketing MAM
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Decoding the Indian online video watchers remains an enigma

Perhaps the biggest challenge for programmers on online media is to define and segregate the online viewers who will take to OTT mediums in India.

Specials Event Coverage VidNet
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Indian Pay TV subscription to break Rs 10,000 crore barrier in 2016: MPA

It’s heartening news for many in the pay TV industry, the slow pace of digitalization, nothswithstanding.

Television TV Channels News Broadcasting

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