Mumbai: Viva Infomedia Pvt. Ltd. re-christened as VivaConnect, announces the expansion of its senior management team to facilitate better alignment with business outlook, optimize operations and increase efficiency across the organization. The top-level of the company now comprises of qualified personnel who bring in wealth of experience and knowledge to the table in their respective domains.

Mr. K. N. Raichura, Chairman

He has more than 35 years of experience in international and retail business and truly personifies the term "perfectionism". The same is reflected in the strategic decisions that he takes, as the Chairman of VivaConnect.
As an entrepreneur, he combines all his experience in the areas of business development and finance to ascertain overall growth of the company.

Mr. Vikram Raichura, Managing Director

He defines the road map to revolutionize the communication experience through a blend of technology and innovation. This self-styled first generation entrepreneur aims at exploring the opportunities in Cloud Communications.

Vikram Raichura believes in ?work playfully? and infuses this culture at his work place too. He favors to embrace the individuals potential that go beyond the accumulated knowledge and performance. His company achievements clearly endorse his ?free style? self governance attitude towards work and domain expertise. With over 100 enterprises and 2,000 SME customers, he envisions VivaConnect to become the ?preferred? platform for Cloud Communication across industries. Through consultancy services in mobile application development, he aims to build a carrier-grade mobile messaging infrastructure across the globe.

Pre-empting the future of the changing industry landscape, Vikram Raichura is now steering VivaConnect to being a product-oriented company from a service-oriented company. His expansion plans include establishing a national footprint with offices in all major locations of India. In 2013, he aims at launching world class mobile products for brands and SME?s that will make a long lasting impression in the mobile fraternity. Aggressive yet ?playful? Vikram beefs up his top management to achieve his objectives in this year.

Mr. Lochan Kothari, Head-Marketing & Sales

He fills the newly created role of Head-Marketing & Sales. His 14 years of experience in the said field combined with strong brand and advertiser relationship brings an invaluable depth and breadth of knowledge to the Company.

Lochan comes with a wider perspective on the digital industry and brands. As the Director Media Sales at Webaroo Technologies/SMS Gupshup, he pronounced the concept of Social Media on mobile apart from developing innovative solutions for leading brands. He was a proud recipient of ?Gup Excellence Awards? in Sales and has been recognized and awarded by the ?World Brand Congress? 2010 as ?Young Achiever of the Year.?
He has worked for leading brands such as ?The Indian Express?, ?The Economic Times? and DIAGEO INDIA (Johnnie Walker). He has spearheaded Johnnie Walker Retail initiatives in India where he has set up special ?Johnnie Walker Stores?.

Mr. Pranab Basu, Vice President of Information Technology & Operations

He has 15 years of experience in planning, developing & implementing cutting edge information solutions for diverse domains such Airline Cargo, Banking, Financial Services and Insurance. He is a certified Internal Auditor for ISO9001 and BS7799 with CMM Level 3 certification. With a rich experience in project management and delivery activities, he contributes to simplify techno-commercial operations.

Being a techno-managerial professional & goal-oriented, he has actively participated in the steady and consistent growth of the company. He is responsible for optimizing processes through management of IT strategies, operations and people.