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BARC week 20: Colgate Dental Cream becomes the top brand

The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 11 May 2019 and 17 May 2019.

Television TV Channels Viewership
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BARC week 19: HUL, Lizol maintain top positions in advertiser & brand categories

The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 04 May 2019 and 10 May 2019.

Television TV Channels Viewership
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Lalitha Jewellery retains top spot among brands in BARC week 17

The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 20 April 2019 and 26 April 2019.

Television TV Channels Viewership
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HUL, Dettol Liquid Soaps maintain top positions in BARC week 3

Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 12 January 2019 and 18 January 2019.

Television TV Channels Viewership
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Ad volume for cricket up by 16% in last 2 years

Sports viewership has undergone a transformation, with the burgeoning interest in sports other than cricket. While the gentleman’s game still commands most eyeballs (69 per cent), other sports contributed around 31 per cent of the overall viewership in 2017. Of this, Star India’s Pro Kabaddi League...

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