TAM Media Research


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NBA agrees to release of ratings data only from 9 January

MUMBAI: News broadcasters Association (NBA) has agreed to have resumption of TAM Media Research’s viewership ratings data of all news channels from 9 January, a deferment of three weeks from the 19 December release date fixed earlier.

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Shashi Sinha is BARC TechComm chairman

MUMBAI: The first step towards making the Broadcast Audience Research Council (BARC) operational has been taken with the formation of the television audience measurement body‘s technical committee.

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Digitisation: Consensus eludes broadcasters and advertisers on suspension of ratings

MUMBAI: Indian Broadcasting Foundation (IBF), Advertising Agencies Association of India (AAAI) and Indian Society of Advertisers (ISA) on Monday could not arrive at a consensus on the issue of suspension of television ratings from the four metros after the compulsory shift to digitisation from 1...

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NY court orders NDTV to file revised lawsuit; WPP, Nielsen dismissal motions to be heard on 14 Dec

MUMBAI: After a ding-dong battle between news broadcaster NDTV and global advertising major WPP, there is finally something one gets to hear from the New York Supreme Court which will decide the outcome of the legal dispute.

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I&B calls AAAI, ISA for meet on 4 Sept over TV ratings issue

NEW DELHI: The pressure on TAM Media Research, India‘s sole television ratings provider, is just not easing.

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