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  • Bloomberg TV India to launch 'The Assignment ? Season 3' on 22 Dec

    Submitted by ITV Production on Dec 20
    indiantelevision.com Team

    MUMBAI: English business news channel Bloomberg TV India is back with the third season of its reality show ?The Assignment? which revolves around "dream jobs".

    Starting 22 December, the show will be telecast every Saturday at 7 pm and Monday at 10.30 pm.

    This season Bloomberg TV India will take one corporate executive every week and give them a chance to live their Dream Job, mentored by an expert from the field.

    ?The Assignment? will capture the corporate "hot-shots", tackle the responsibilities of their dream jobs and reflect on the experience of living it.

    Bloomberg TV India president Sriram Kilambi said, "We believe that a channel has to be innovative in its programming strategy all the time to hold the viewer?s attention. This season, instead of assigning a challenge to the participants as in the first two seasons, we asked them to set their own challenge, i.e. live their dream job for one day, analyse their own performance and figure out if it is was as ?dreamy? as they imagined it to be."

    The season 3 of ?The Assignment? is presented by Samsung Galaxy Note 2.

    It will feature people like Rajeev Samant (Sula Wines CEO and founder), Alyque Padamsee (Indian Theatre personality and ad film maker) and Vikram Bawa, (fashion and advertising photographer).

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