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Nickelodeon ad sales grew 20%, launches 'Gattu Battu'

Ruling the genre from August 2014 to date with 31 per cent market share is not one man’s game. Growing from strength to strength are Viacom 18’s children’s networks -- Nickelodeon (19 per cent), Sonic (10 per cent) and Nick Jr (2 per).

MAM Marketing MAM
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Starcom wins Nickelodeon media mandate

Starcom India has pocketed the media planning and buying duties of Viacom18 Media' Nickelodeon franchise. The mandate has been won after a multi-agency pitch and includes the franchise's channels -- Nick, Sonic, Nick Junior & Nick HD+.

MAM Media and Advertising Account
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S.N. Sharma quits Reliance

MUMBAI: Cable distribution veteran SN Sharma has quit Reliance Jio, a subsidiary of Mukesh Ambani promoted Reliance Industries Ltd (RIL). Sources in RIL confirmed that Sharma has put in his papers last week. Sharma had joined RIL’s media-cum-telecom venture Reliance Jio in 2015  and was brought on...

Cable TV People
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Sandeep Dahiya appointed as director and biz-head - brand extensions with The Times Group

MUMBAI: Sandeep Dahiya who was sr VP and business head - consumer products at Vaicom 18 has moved on to The Times Group as director and biz-head - brand extensions where he would report to Bennet, Coleman and Co‘s COO Shrijeet Mishra.

MAM Marketing MAM
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Kids channels swing into high action

A fter a flood of four channel launches in 2004, the kids genre has swung into big action with three new appearances last year and the announcement of Discovery to enter the segment this quarter.

Television TV Channels Kids

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