• Tarun Rai to replace Colvyn Harris as JWT South Asia CEO

    Jan 14

    MUMBAI: Beginning early 2015, Tarun Rai will step into the shoes of Colyvn Harris as JWT South Asia CEO.

     

  • Brands engage with Twitter influencers to reach out

    Apr 26

    MUMBAI: According to the Internet and Mobile Association of India (IAMAI), as of March 2013, Twitter had 33 million u

  • JWT acquires majority stake in Social Wavelength

    Mar 27

    MUMBAI: WPP Group’s JWT has acquired a majority stake in Social Wavelength.

     

  • Social Wavelength bags digital and social media duties for Raymond

    Feb 11

    MUMBAI: Raymond has appointed India's leading Social Media agency, Social Wavelength to manage their digital and soci

  • Social Wavelength

    Social Wavelength ropes in Vijay Sankaran as director - digital strategy and planning

    Sep 11

    MUMBAI: Social Wavelength, one of India's largest social media agencies has now brought in Vijay Sankaran to head the

  • Social Wavelength releases a report on the India's eCommerce industry

    Submitted by ITV Production on May 23

    MUMBAI, 22nd May, 2012 : A large number of people use social media to share their shopping experiences. These experiences, in the form of conversations on social media, are read by millions and have an impact in influencing their decision for the next purchase. So it is necessary that these are tracked consistently and meticulously since these discussions have the power to influence consumer?s purchase decisions.

    A social media study conducted by Social Wavelength reveals that Twitter is the number one medium for people to share thoughts and opinions about their shopping experiences. This study was carried out by monitoring the entire universe of conversations happening on social networks such as Twitter , Facebook as well blogs and other community sites and forums, during the period of one month. This research was carried out by Social Wavelength using Radian6.

    Radian6, a part of SalesForce.com, is an enterprise level social media listening tool which can help in online reputation management, customer relationships management, identifying sales opportunities, understanding consumer brand sentiment as well as for market research. Social Wavelength is India?s largest social media agency and specialises in social media communication as well as market research by understanding social conversations.

    A copy of this report can be downloaded from: http://bit.ly/14w12VY

    A copy of the report has been attached herewith and you can carry this report in your publication for the benefit of your readers. In case you need the report in a word format, please write back to us and we will be happy to help you.

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