Mumbai, May 24, 2013: Social Media Week (SMW), a worldwide event exploring the social, cultural and economic impact of social media, is finally making its way to India, this year. Founded in New York by Crowdcentric, Social Media Week is organized collaboratively and participated by people from all walks of life who are touched by social media. In just under five years, SMW has become a platform and a community that has grown to more than 100,000 members in 26 cities around the world.

SMW in Mumbai will be hosted by R SQUARE Consulting, an integrated marketing services agency. It will be organised from September 23 to 27 in Mumbai simultaneously with nine other marquee cities including Barcelona, Berlin, Bogot?, London, Los Angeles, Torino, Toronto and Sao Paulo. During this week there will be multiple events of different formats and themes taking place in several venues across the city. Most of these events will be free and can be attended by anyone who is interested.

?Mumbai is a world-city that has a great mix of people from the fields of art, culture, cinema, theatre and now conversational media. This richness and diversity, makes it a perfect host city for a global event like the Social Media Week. We are thrilled about our first outing in the country and are confident of a great response?, said Toby Daniels, Founder & Executive Director, Social Media Week, and CEO, Crowdcentric.

In 2013, SMW celebrates its fifth year of operation and intends to mark this milestone with a unifying global theme that will explore openness in a connected and collaborative world. Hemant Soreng, Director, Social Media Week Mumbai, added, ?India is witnessing a social media revolution, with the country witnessing tremendous interest and innovation across many platforms. We believe it is the right time to bring an event of this stature to India, as we hope to encourage more people and brands to adopt newer and smarter platforms of sharing ideas.?

SMW has partnered with the leading media and integrated communication agencies, Group M and Genesis Burson-Marsteller to organise the event in India.

Mumbai, May 24, 2013: Social Media Week (SMW), a worldwide event exploring the social, cultural and economic impact of social media, is finally making its way to India, this year. Founded in New York by Crowdcentric, Social Media Week is organized collaboratively and participated by people from all walks of life who are touched by social media. In just under five years, SMW has become a platform and a community that has grown to more than 100,000 members in 26 cities around the world.

SMWin Mumbai will be hosted by R SQUARE Consulting, an integrated marketing services agency.It will be organised from September 23 to 27 in Mumbai simultaneously with nine other marquee cities including Barcelona, Berlin, Bogot?, London, Los Angeles, Torino, Toronto and Sao Paulo. During this week there will be multiple events of different formats and themes taking place in several venues across the city. Most of these events will be free and can be attended by anyone who is interested.

?Mumbai is a world-city that has a great mix of people from the fields of art, culture, cinema, theatre and now conversational media. This richness and diversity, makes it a perfect host city for a global event like the Social Media Week. We are thrilled about our first outing in the country and are confident of a great response?, said Toby Daniels, Founder & Executive Director, Social Media Week, and CEO, Crowdcentric.

In 2013, SMWcelebrates its fifth year of operation and intends to mark this milestone with a unifying global theme that will explore openness in a connected and collaborative world. Hemant Soreng, Director, Social Media Week Mumbai, added,?India is witnessing a social media revolution, withthe country witnessing tremendous interest and innovationacross many platforms. We believe it is the right time to bring an event of this stature to India, as we hope to encourage more people and brands to adopt newer and smarter platforms of sharing ideas.?

SMWhas partnered with the leading media and integrated communication agencies, Group M and Genesis Burson-Marsteller to organise the event in India.