Rohit Gupta

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Sony Max SD & HD’s Sultan premiere locks big ad revenues

MUMBAI: How much can a single telecast of a Hindi film on a channel earn in ad revenues? Well, if estimates are to be believed, it could be Rs 50 crore for the premiere of the Salman Khan starrer Sultan which aired on Sony Pictures Network India (SPN India) Hindi movie channel Sony Max on 15...

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Sony Pictures Networks India (SPN) realigns key portfolios

Sony Pictures Networks (SPN) announced a re-alignment of key management portfolios. SPN’s International business gets consolidated within the networks’ sales and syndication business whereas SPN’s Sports business gets more closely aligned to the distribution business.

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The Trai ad cap fall out

MUMBAI: The Indian broadcasting industry is in a tizzy following the Telecom Regulatory Authority of India (Trai)?s binding decision to implement a 12 minute per hour ad cap effective from October 1.

IPL season 6 ratings remain steady at 3.8 TVR

MUMBAI: Riding on the back of several close encounters and an engaging month long marketing campaign, the ratings for the sixth edition of the Indian Premier League (IPL) on Max and Six have held steady.

IPL 6 kicks off with a bang

MUMBAI: The wait is over as cricket?s biggest extravaganza is back with a bang and there are a lot of new things to look forward to.

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