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Comment: Self-regulation a positive step for OCC platforms, but...

At a high profile event in Delhi last week, a section of the Indian digital industry, comprising some of the biggest global players and domestic thoroughbreds who now define themselves as online curated content (OCC) platforms, announced a self-regulatory code --- distancing itself from user-...

iWorld Over The Top Services
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NBA to hold 2 pre-season games in India next year

USA’s National Basketball Association (NBA) announced that two pre-season games will be played in India in October 2019 which makes it the first North American sports league to make its foray into the country. The two pre-season games will be played by Indiana Pacers and Sacramento Kings on 4 and 5...

Television TV Channels Sports
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NBA and ByteDance announces global partnership to deliver customised mobile-friendly content

The National Basketball Association (NBA) and ByteDance, a technology company operating a range of content platforms around the world, announced a new multiyear partnership that will deliver customized, short-form mobile content to ByteDance’s hundreds of millions of global users beginning on 27...

Television TV Channels Sports
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NBA AND MCDONALD’S ANNOUNCE MARKETING PARTNERSHIP IN INDIA

The National Basketball Association (NBA) and McDonald’s today announced a partnership to introduce NBA-themed promotions and interactive NBA Experience Zones in select McDonald’s locations in 39 cities across India.

MAM Marketing MAM
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PhonePe acquires PoS platform Zopper

Flipkart-owned digital payments platform PhonePe, yesterday, announced that it has acquired Zopper Retail, a hyperlocal point-of-sale platform for small and medium businesses. As part of the acquisition, Neeraj Jain, founder-CEO, Zopper will join the PhonePe team as head of product, offline...

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