Mayank Shah

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Parle-G's new campaign celebrates the unsung hero of biscuits

MUMBAI: Parle Products, India's leading manufacturer of biscuits and confectionery, has partnered with Taproot Dentsu, the creative agency from Dentsu Aegis Network India, to launch a series of five films for its flagship brand Parle-G.

MAM Media and Advertising Ad Campaigns
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Parle launches campaign for new Milano range

MUMBAI: India’s leading biscuits and confectionery manufacturer, Parle Products, which unveiled its premium division ‘Platina’ a year ago, has now taken a step further to strengthen the range’s position in the market.

MAM Media and Advertising Ad Campaigns
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Brands pick digital over TV and print for Diwali marketing

MUMBAI: The festival of lights and colours is finally here! Diwali has always been an occasion to reconnect with family and our loved ones but the event is also that time of the year when brands go all out to create presence and market themselves across all channels.

MAM Marketing MAM
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Qyuki partners with Emotionalfulls to recreate the magical experience of the 90's with ' Woh Din'

MUMBAI: Parle G, a household brand for decades revisits the magical era of 90's with ‘Woh Din’. This five-part web series is a reminiscence of the simplicity of the days gone by, one that was marked by our love for cricket, movies and household biscuit, Parle G.

iWorld Over The Top Services
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Parle mandates Zenith with media duties

MUMBAI: Parle Products has entrusted Zenith India (Publicis Media) its media planning and buying duties after a multi-agency pitch. Parle has a portfolio of iconic brands spanning the categories of biscuits, confectionery, snacks, rusk and chocolates.

MAM Media and Advertising Media Agencies

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