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English movies most benefited genre in Chrome DM week 48

With a growth of 1.04 per cent as compared to last week (47), the English movies genre marked the highest opportunity to see (OTS) among all categories in week 48 of Chrome Data Analytics & Media. In the English movies genre, Movies Now gained the highest OTS with 59.3 per cent in six metros...

Television TV Channels Viewership
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Hindi movies most benefited genre in Chrome DM week 43

With a growth of 0.63 per cent as compared to last week (42), the Hindi movies genre, in HSM excluding the less than 1L-market, marked the highest opportunity to see (OTS) among all categories in week 43 of Chrome Data Analytics & Media. 

Television TV Channels Viewership
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Hindi news most benefited genre in Chrome DM week 42

With a growth of 0.82 per cent as compared to last week (41), the Hindi news genre marked the highest opportunity to see (OTS) among all categories in week 42 of Chrome Data Analytics & Media. 

Television TV Channels Viewership
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Kids most benefited genre in Chrome DM week 41

MUMBAI: With a growth of 0.72 per cent as compared to last week (40), the kids genre marked the highest opportunity to see (OTS) among all categories in week 41 of Chrome Data Analytics & Media. In the kids genre, Nickelodeon gained the highest OTS with 91 per cent in All India 1 Lakh+ market....

Television TV Channels Viewership
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Beck's Ice launches first India campaign with BBH

Anheuser-Busch InBev (AB InBev) – the leading global brewer has appointed BBH as the creative agency for its new brand Beck’s Ice. An integrated mandate, BBH will also be responsible for social media marketing.

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