• News channels can air 3.5 minutes of fresh footage of HIL matches

    Submitted by ITV Production on Jan 14
    indiantelevision.com Team

    MUMBAI: News channels can air 3.5 minutes of fresh footage of Hockey India League matches per news day during its news programmes, provided always that:

    (a) a maximum of two minutes of fresh footage may be broadcast per hour of broadcasting; and

    (b) the broadcast of fresh footage may be repeated during a news day but the total number of broadcasts of such fresh footage is restricted to a maximum of two exhibitions per hour of broadcasting.

    The use of live footage is not permitted at any time under any circumstances. There must be a minimum of at least 30 minutes delay following the live broadcast of any footage by the official/host broadcaster before any extract of such Footage may be used by the news broadcaster.

    These regulations have been put down by Star Sports which will air the event from today. A maximum of five minutes of archival footage per news day during its news programmes, provided always that:

    (a) a maximum of two minutes of the archival footage may be used per hour of broadcasting; and

    (b) the broadcast of any such archival footage may be repeated but is restricted to a maximum of four exhibitions per news day with not less than a two?hour interval between each exhibition.

    Any archival footage merged with fresh footage shall be treated as fresh footage and count towards the overall permissible limits of use of footage permitted under these Regulations.

    All fresh footage and archival footage must be used "as is", without alterations or modifications. Without prejudice to the foregoing and in any event, it is clarified that no archival footage shall be used after 28 February 2013.

    News broadcasters are not permitted to use any footage to make their own compilation or ?mix? the footage with footage from other television events, sports events (save in respect of archival footage), documentaries, interviews "out of the context of the event".

    The use of Fresh Footage and Archival Footage is strictly limited to use within News Programmes. Use of any footage on sports segments, bulletins or features not forming part of the News Programmes is not permitted.

    No use of any footage is permitted in any circumstances for any commercial purposes. A news broadcaster may commercially exploit a news programme within which fresh footage and/or archival footage is broadcast as a whole, in the regular course, through normal ad breaks usual in programming of news channels, provided always that no advertising, sting, logo, graphic and/or any other commercial (morphing) activity occurs immediately before, immediately after or during the broadcast of fresh footage and/or archival footage and no association is created, suggested or implied between the use of fresh footage or archival footage and any third party brand or product.

    No news programme that uses fresh footage and/or archival footage may have a ?title? or other sponsor and no advertisement may be used or repeated in the regular ad breaks during the programme in such a manner as to create, suggest or imply an
    association between the advertiser and the footage or the event.

    News broadcasters may not include any advertising, sting, logo, graphic or any other commercial (morphing) activity carried out immediately before, immediately after or during any regular or real?time score updates in relation to any match, and no association may be created between such score update and any third party brand or product.

    News broadcasters may not include any advertising, sting, logo, graphic or any other commercial (morphing) activity carried out immediately before, immediately after or during any ?player?of?the?day?, ?event?of?the?day?, ?image?of?the?day? or similar feature relating to the Event.

    Online Use: News broadcasters are permitted to stream live video of news programmes containing footage on their official nominated websites provided that:

    (a) the content being streamed on the channel?s official website is the exact replica of the programme run on the news broadcaster?s news channel, broadcast simultaneously with its television news broadcast and such simulcasting is customarily provided on the official website by the channel for all content that it broadcasts in the ordinary course; and

    (b) the news broadcaster shall not broadcast footage, whether as part of any news bulletin or otherwise, on its own official website or via its account or otherwise on a third?party video?upload site such as YouTube, DailyMotion, etc.

    Courtesy bugs acknowledging Hero Hockey India League and ESS must be pasted by the news broadcaster, with due prominence, throughout the broadcast of any fresh footage and/or archival footage. Designated News Broadcasters must use the correct name of the event (being either ?Hero Hockey India League 2013? or the shorter title ?Hero HIL 2013?) and the event logo in any and all broadcasts in which the event is mentioned or referred to, whether or not including the broadcast of any clips of fresh footage and/or archival footage. For the avoidance of doubt, there should not be any direct commercial association created, suggested or implied between any third party brand or product and any event marks.

    In the event that the official Hero HIL event or ESS logos should be covered by the logo of the news broadcaster, the news broadcaster must include a courtesy line extended at the bottom of, or elsewhere, on the screen.

  • World Cup: ICC issues footage guidelines for news channels

    MUMBAI: The International Cricket Council (ICC) has come out with its news access guidelines for broadcasters in Indi

Subscribe to