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Infotainment went the local way in 2018

In 2018, the one common phenomenon that the whole television industry witnessed was the hijack and capture of part of its territory by OTT platforms wooing audiences with original content. That was the time when TV space woke up to secure its presence and fill in the gaps with localised content...

Specials Year Enders
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EPIC TV INTRODUCES ‘HIT THE ROAD’- A TRAVEL SERIES WITH A TWIST

This November, EPIC channel has planned an unusual treat for its viewers with a new show; ‘Hit The Road, India’; and will air from 7th November, 2018 every Wednesday at 10 pm only on EPIC Channel.

Television TV Channels Factual @ Discovery
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Infotainment genre’s steady shift towards localisation

It’s home! That’s the cry that almost every broadcaster is uttering today when it comes to wooing viewers with content. Even as kids’, lifestyle and GECs are witnessing an uptake in local content, the infotainment genre isn’t going to be left behind.

Television TV Channels Specialised and Niche
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Epic TV's growth in the infotainment genre

The infotainment genre is no longer to be sidelined. Indeed that was seen when Epic TV switched from calling itself a general entertainment channel to one in the infotainment genre.

Television TV Channels Viewership
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Epic TV appoints Rajiee Shinde as president

Infotainment channel EPIC TV has announced the appointment of Rajiee M Shinde as president. In her new role at EPIC, she has been entrusted with the responsibility of expanding the business and building the EPIC network.

Television TV Channels Factual @ Discovery

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