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Guest column: Navigating India as a global brand with a pre-conceived reputation

When an organisation, often termed globally as ‘a challenger’, ‘provocative’, or ‘millennial whisperer’, expands to be present across multiple screens reaching millions of new viewers in new geographies, there’s always a dilemma between living up to the years and years of brand legacy or forming a...

iWorld Over The Top Services
Uday Nirgudkar joins News18 Lokmat as group editor

Uday Nirgudkar has joined Network18 as the group editor regional (west) for its Marathi news channel News18 Lokmat. Nirgudkar joins from Zee Media where he was the channel head for Zee24 Taas and CEO and editor-in-chief of DNA, an English newspaper from the same group.

Television TV Channels News Broadcasting
Hotstar is an important platform for us: ABP's Avinash Pandey

MUMBAI: The days of tuning into the news channel at 7 pm in your living room are gone. Today’s consumers want news to come to them not vice versa. Taking note of this, ABP News bought a Hotstar ticket, which boasts of 10 million downloads on Android devices.

iWorld Over The Top Services
Doordarshan & AIR's combined news ops may be lead by a D-G

MUMBAI: The central government may be planning to have one director-general lead news operations in Doordarshan as well as AIR. A proposal for the plan has been drafted as it was felt that the news resources of these organisations were being underutilised.

Television TV Channels Terrestrial
Analytics, tech, automation & digitisation aid Amul quadruple farmers' income

MUMBAI: The drive towards digital and cashless payments, which received a huge boost following demonetisation has brought about significant benefits to our farmers in rural Gujarat. Amul has actively helped its farmer-members to open bank accounts and have linked an additional 13 lakh farmers’ bank...

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