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DAN acquires stake in Scottish creative agency

Multinational media and digital marketing communications company, Dentsu Aegis Network has acquired 100 per cent stake in a Scotland based creative agency, Whitespace.

MAM Media and Advertising AD Agencies
Dentsu Aegis Network launches video planning & insight tool

The data sciences division of Dentsu Aegis Network (DAN) India has announced the launch of DAN Prism, a unique video planning and insights tool that provides a single audience view across television and digital.

MAM Marketing Brands
Fountainhead Digital MKTG launches experiential tech labs

MUMBAI: Fountainhead Digital MKTG, the digital and experiential innovation division of Dentsu Aegis Network agency Fountainhead MKTG, has launched The Texperiential Labs. The Texperiential Labs feature the latest technologies across virtual, augmented and mixed reality, robotics, multi-platform...

MAM Marketing MAM
How iProspect's Vivek Bhargava foresaw a digital future two decades ago

One trip to the US in 1997 was all it took for a young man’s entrepreneurial journey to begin. When this man, who was taking global trips on behalf of his family business to sell tablas and sitars, decided to sing a different tune, he was told by his father to pack his bags and get going without...

MAM Marketing MAM
Brands pick digital over TV and print for Diwali marketing

MUMBAI: The festival of lights and colours is finally here! Diwali has always been an occasion to reconnect with family and our loved ones but the event is also that time of the year when brands go all out to create presence and market themselves across all channels.

MAM Marketing MAM

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